CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

MAYBELLINE FLIES HIGH IN CALLAO WITH SKY LASH

FEBRUARY 2024 Actions in our screens  MAYBELLINE FLIES HIGH IN CALLAO WITH SKY LASH  'Welcome to your Sky High flight'. So begins the campaign that the cosmetics brand Maybelline has launched on the screens of Callao City Lights to promote its Sky Lash Sensational...

CALLAO CITY LIGHTS, SCENE OF THE ‘ENCUENTROS CON SABOR’ COMPETITION ON LA SEXTA

FEBRUARY 2024 EVENTS IN OUR SPACE  CALLAO CITY LIGHTS, SCENE OF THE 'ENCUENTROS CON SABOR' COMPETITION ON LA SEXTA  Mahou has chosen Hall 1 of Cines Callao to record the first episode of the competition 'Encuentros con sabor', which La Sexta has started broadcasting....

AMAZON PRIME VIDEO PROMOTES THE OT FINAL IN CALLAO CITY LIGHTS

FEBRUARY 2024 Actions in our screens  AMAZON PRIME VIDEO PROMOTES THE OT FINAL IN CALLAO CITY LIGHTS  The final of Operación Triunfo 2023 will be held next Monday. On this occasion, Prime has launched on the screens of Cines Callao a campaign focused on the...

MOVISTAR+ PROMOTES THE GOYA AWARDS AT CIRCUITO GRAN VÍA

JANUARY 2024 Actions in our screens  MOVISTAR+ PROMOTES THE GOYA AWARDS AT CIRCUITO GRAN VÍA  On the occasion of the next edition of the Goya Awards, Movistar Plus+ has launched a campaign in which it announces the inclusion on its platform of some of the films...

LAETITIA FRELING’S SEASCAPES ARRIVE IN FEBRUARY AT CALLAO CITY ARTS

FEBRUARY 2024 Callao City Arts  LAETITIA FRELING'S SEASCAPES ARRIVE IN FEBRUARY AT CALLAO CITY ARTS  February arrives at Callao City Arts, the artistic programme of Cultura Inquieta and Callao City Lights, full of attractive images of the sea and its coastline. A...

WARNER BROS RELEASES IN CALLAO SUICIDE SQUAD: KILL THE JUSTICE LEAGE

JANUARY 2024 Actions in our screens  WARNER BROS RELEASES IN CALLAO SUICIDE SQUAD: KILL THE JUSTICE LEAGE  On the occasion of the launch of the new video game Suicide Squad: Kill The Justice Leage  for PlayStation, Warner Bros. broadcast a promotional piece on several...

MARKETING ACTIONS ON OUR SCREENS

OUR CASE STUDIES

PARQUE WARNER

PARQUE WARNER

PARQUE WARNER ON-SITE INTERACTION |  PARQUE WARNERTECHNYCAL SPECIFICATIONS Campaign date: July 2023 Advertiser: Parque Warner Media agency: - Creative agency: - On the occasion of the inauguration of the new 'Batman Gotham City Escape' attraction, Parque Warner turned...

SUMMER DAYS’ MIRAVIA

SUMMER DAYS’ MIRAVIA

SUMMER DAYS' MIRAVIA ADVERTISING DOMINANCE, 3D CREATIVITY |  MIRAVIATECHNYCAL SPECIFICATIONS Campaign date: June 2023 Advertiser: Miravia Media agency: OMG Creative agency: – The new marketplace Miravia launched a 3D DOOH advertising domination campaign in Circuito...

NEW HAVIANAS SQUARE

NEW HAVIANAS SQUARE

NEW HAVIANAS SQUARE ADVERTISING DOMINANCE, 3D CREATIVITY |  HAVAIANASTECHNYCAL SPECIFICATIONS Campaign date: June - July 2023 Advertiser: Havaianas Media agency: - Creative agency: - Havaianas, the Brazilian brand created in 1962, invades the centre of Madrid in...

OUR LATEST EVENTS

CALLAO, SCENE OF THE PREMIERE OF ‘8 APELLIDOS MARROQUÍS’.

CALLAO, SCENE OF THE PREMIERE OF ‘8 APELLIDOS MARROQUÍS’.

NOVEMBER 2023 EVENTS IN OUR SPACE  CALLAO, SCENE OF THE PREMIERE OF ‘8 APELLIDOS MARROQUÍS’  A sold-out show at Cines Callao. Stars and fans gathered to see the preview of '8 apellidos marroquís', the new comedy in the '8 apellidos' saga that is already a hit in...

3D AD CAMPAIGNS

HAVAIANAS PRESENTS ITS SQUARE LINE AT CIRCUITO GRAN VÍA

HAVAIANAS PRESENTS ITS SQUARE LINE AT CIRCUITO GRAN VÍA

JULY 2023 Actions on our screens  HAVAIANAS PRESENTS ITS SQUARE LINE AT CIRCUITO GRAN VÍA  Havaianas, the Brazilian brand created in 1962, floods the centre of Madrid with summer with an eye-catching campaign in Circuito Gran Vía, which markets Callao City Lights. The...

MAHOU 00 TOSTADA DISMANTLES PREJUDICES IN GRAN VÍA CIRCUIT

MAHOU 00 TOSTADA DISMANTLES PREJUDICES IN GRAN VÍA CIRCUIT

FEBRUARY 2023 Actions in our screens  MAHOU 00 TOSTADA DISMANTLES PREJUDICES IN GRAN VÍA CIRCUIT    #Mahou00Tostada dressed up the screens of the Gran Vía Circuit, the largest large-format digital circuit in urban environments in Spain, to disprove prejudices. The...

SCREEN SYNCHRONIZATION

PREMIERES

PREVIEW OF `LA LEY DEL MAR’ AT CALLAO CINEMAS

PREVIEW OF `LA LEY DEL MAR’ AT CALLAO CINEMAS

NOVEMBER 2023 EVENTS IN OUR SPACE  PREVIEW OF `LA LEY DEL MAR' AT CALLAO CINEMASCines Callao was the chosen venue for the presentation of 'La Ley del Mar', the new super-production in miniseries format by TVE and Apunt. Directed by Alberto Ruiz Rojo, the premiere was...

CELEBRATING THE PREMIERE OF ‘LA CAJA DE ARENA’

CELEBRATING THE PREMIERE OF ‘LA CAJA DE ARENA’

NOVEMBER 2023 EVENTS IN OUR SPACE  CELEBRATING THE PREMIERE OF 'LA CAJA DE ARENA'  Atresmedia chose our space for the premiere of 'La caja de arena', a series that aims to make bullying visible and open the door to social dialogue. The preview was attended, among...

MOBILE RETARGETING

CALLAO CITY LIGHTS IMPACTS GROW BY 128%

CALLAO CITY LIGHTS IMPACTS GROW BY 128%

SEPTEMBER 2021 Actions on our screens   CALLAO CITY LIGHTS IMPACTS GROW BY 128%     The impact of our screens continues to rise. During the months of July and August, nearly 18.5 million impressions were achieved, 128% more than those registered in the same period...

LIVE BROADCASTS

CALLAO, EPICENTRE OF THE UEFA CHAMPIONS LEAGUE FINAL OUTDOORS

CALLAO, EPICENTRE OF THE UEFA CHAMPIONS LEAGUE FINAL OUTDOORS

JUNE 2019 Actions on our screens  CALLAO, EPICENTRE OF THE UEFA CHAMPIONS LEAGUE FINAL OUTDOORS  The Champions League final has also been played in Callao. Some of the main sponsors of this competition and other collaborating brands have chosen the most visited place...

AUGMENTED REALITY (AR)

CALLAO CITY ARTS

WINTER LANDSCAPES AND GEOMETRIC SHAPES COME TO CALLAO CITY ARTS

WINTER LANDSCAPES AND GEOMETRIC SHAPES COME TO CALLAO CITY ARTS

FEBRUARY 2022 Callao City Arts WINTER LANDSCAPES AND GEOMETRIC SHAPES COME TO CALLAO CITY ARTS Callao City Arts, the artistic project of Cultura Inquieta and Callao City Lights, brings this February to our out-of-home screens an exhibition of the work of photographer...

CORPORATE SOCIAL RESPONSIBILITY

LA FEDE- AEPE’S CAMPAIGN TO RELAUNCH THE OUTDOOR SECTOR

LA FEDE- AEPE’S CAMPAIGN TO RELAUNCH THE OUTDOOR SECTOR

MAY 2021 Other actions on our screens  LA FEDE- AEPE'S CAMPAIGN TO RELAUNCH THE OUTDOOR SECTOR   The outdoor advertising billboards of La FEDE Aepe, including Callao City Lights, have launched an advertising campaign to revive the outdoor media, coinciding with the...

CALLAO CITY LIGHTS JOINS EARTH HOUR

CALLAO CITY LIGHTS JOINS EARTH HOUR

MARCH 2021 CSR ACTIONS ON OUR SCREENS  CALLAO CITY LIGHTS JOINS EARTH HOUR  Once again this year, Callao City Lights has participated in Earth Hour, the WWF initiative that aims to raise public awareness of the need to protect Nature and combat climate change. Even...

CALLAO CITY LIGHTS: AN ECO FRIENDLY COMPANY

CALLAO CITY LIGHTS: AN ECO FRIENDLY COMPANY

MARCH 2021 CALLAO CITY LIGHTS CSR ACTIONS  CALLAO CITY LIGHTS: AN ECO FRIENDLY COMPANY   Callao City Lights is an eco-friendly company involved in caring for the environment. An awareness that goes back years, when in 2011 the first DOOH (Digital Out of Home) screens...

Don't miss anything!

Don't miss anything!

Subscribe to our newsletter and you will be kept up to date with our news.

Thank you for subscribing!

Share This