Advertising Screens, Augmented Reality
OCTOBER 2018 Actions on our screens NEW BALANCE USES ARTIFICIAL INTELLIGENCE TO CHOOSE ‘EXCEPTIONAL’ WOMEN IN CALLAO An original action of New Balance España that consisted in detecting among the passers-by of the zone exceptional women, by their...
Advertising Screens, Augmented Reality, Interactivity
SEPTEMBER 2018 Actions on our screens TIMBERLAND INVITES YOU TO EXPLORE MADRID WITH AN AUGMENTED REALITY ACTION AT CALLAO CITY LIGHTS The main screen of Callao City Lights became the setting for a spectacular immersive experience that allowed the public of the...
Advertising Screens, Augmented Reality, Interactivity
MARCH 2018 Actions on our screens MAHOU TURNS CALLAO SQUARE INTO A BARREL CELLAR In support of the launch for Mahou’s new Barrica line, lager beers aged in oak barrels, the beer company Mahou held an Augmented Reality action in Madrid’s Square of Callao,...
Advertising Screens, Augmented Reality, Interactivity
NOVEMBER 2017 Actions on our screens ORANGE AND GOOGLE TURN CALLAO INTO A LUNAR LANDSCAPE, A SKI RESORT AND NEW YORK CITY To launch Google’s first smartphone in Spain, the new Pixel 2 XL, Orange, the operator chosen to sell the device in our country, carried...
Advertising Screens, Augmented Reality, Corporate Events, Live Broadcasts
SEPTIEMBRE 2017 Acciones en nuestras pantallas SEPHORA UTILIZA LA REALIDAD AUMENTADA PARA PRESENTAR LA LÍNEA DE MAQUILLAJE FENTY BEAUTY BY RIHANNA EN ESPAÑA Con motivo de la presentación en España de la línea de maquillaje Fenty Beauty by Rihanna, la cadena de...
Advertising Screens, Augmented Reality
FEBRUARY 2017 Actions on our screens CINE CALLAO PAYS TRIBUTE TO THE WORLD OF CELLULOID ON ITS 90TH BIRTHDAY Cine Callao, one of the most emblematic cinemas in Madrid, held a lavish celebration for its 90th birthday, with a party paying tribute to the world of...
