CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

ANGEL BLEU BRINGS IBIZA TO CALLAO SQUARE

JULY 2024Actions on our screensANGEL BLEU BRINGS IBIZA TO CALLAO SQUARE  On the occasion of the launch of her new track 'Ibiza', Angel Bleu premieres a refreshing campaign on the outdoor screens of Cines Callao. A piece taken from her new video clip in which the...

DACIA DUSTER EXHIBITS ITS NEW PRODUCTS IN CALLAO CITY LIGHTS

JULY 2024Actions on our screensDACIA DUSTER EXHIBITS ITS NEW PRODUCTS IN CALLAO CITY LIGHTSDacia Duster launches campaign on the outdoor screens of Callao Cinemas to present its third generation of vehicles with a reaffirmed design, excellent off-road capabilities and...

GRAN VÍA CIRCUIT IS FULL OF PRIDE IN 2024

JULY 2024Actions on our screensGRAN VÍA CIRCUIT IS FULL OF PRIDE IN 2024  One more year our screens become a showcase for the Pride celebration. Madrid City Council, Ministry of Health, Ministry of Equality and the shows The Lion King at Teatro Lope de Vega, Aladdin...

MIRAVIA BRINGS THE OLYMPIC GAMES TO CALLAO SQUARE

JULY 2024Actions on our screensMIRAVIA BRINGS THE OLYMPIC GAMES TO CALLAO SQUAREHuge attendance at the Plaza del Callao. Miravia, the Spanish platform specialising in beauty and fashion products and official e-commerce services sponsor of the Paris 2024 Olympic Games,...

ELÍSABET BENAVENT PROMOTES HER NEW BOOK AT THE GRAN VÍA CIRCUIT THEATERS

JULY 2024 Actions on our screens  ELÍSABET BENAVENT PROMOTES HER NEW BOOK AT THE GRAN VÍA CIRCUIT THEATERS  From Suma editorial (Penguin Random House), Elísabet Benavent launches her new book, ' Snob ', with a campaign in the large format digital screens of the...

SABADELL SHOWS ITS VIRTUES AS A BANK, IN GRAN VÍA CIRCUIT

JUNE 2024Actions on our screensSABADELL SHOWS ITS VIRTUES AS A BANK, IN GRAN VÍA CIRCUIT  Sabadell launches new campaign on the screens of Circuito Gran Vía. Three black and white creativities, in line with the bank's usual aesthetics, in which the entity extols the...

MARKETING ACTIONS ON OUR SCREENS

OUR CASE STUDIES

GAULTIER DIVINE IN 3D FLOODS CALLAO WITH SENSUALITY

GAULTIER DIVINE IN 3D FLOODS CALLAO WITH SENSUALITY

GAULTIER DIVINE IN 3D FLOODS CALLAO WITH SENSUALITY 3D CREATIVITY |  PUIGTECHNYCAL SPECIFICATIONS Campaign date: 2nd to 15th October 2023 Advertiser: Jean Paul Gaultier, Puig Media agency: Publicis (Starcom) Creative agency: – On the occasion of the launch campaign...

THE CREATORS OF ’21 DAYS’ UNLEASH MADNESS IN CALLAO

THE CREATORS OF ’21 DAYS’ UNLEASH MADNESS IN CALLAO

THE CREATORS OF '21 DAYS' UNLEASH MADNESS IN CALLAO INTERACCIÓN EN PLAZA |  NIL OJEDATECHNYCAL SPECIFICATIONS Campaign date: March 2023 Advertiser: Nil Ojeda (Original Idea) Client: Vizz/Webedia y Milfshakes Media agency: – Creative agency: – The Plaza del Callao was...

UNIVERSAL PICTURES KUNG FU PANDA

UNIVERSAL PICTURES KUNG FU PANDA

DUMPLING RAIN IN CALLAO FOR THE PREMIERE OF 'KUNG FU PANDA 4'. 3D CREATIVITY |  UNIVERSAL PICTURESTECHNYCAL SPECIFICATIONS Campaign date: March 2023 Advertiser: Universal Pictures, Kung Fu Panda Media agency: Mindshare Creative agency: – To advertise the premiere of...

OUR LATEST EVENTS

SUCCESSFUL LETRAME AWARDS GALA AT CALLAO CINEMAS

SUCCESSFUL LETRAME AWARDS GALA AT CALLAO CINEMAS

MAY 2024 EVENTS IN OUR SPACE  SUCCESSFUL LETRAME AWARDS GALA AT CALLAO CINEMASCines Callao was the venue chosen by the Letrame Group, a publishing company from Ejido specialising in self-publishing, to hold its annual awards gala which, in its third edition, took...

IMMERSIVE EXPERIENCES IN CALLAO CITY LIGHTS

IMMERSIVE EXPERIENCES IN CALLAO CITY LIGHTS

MAY 2024EVENTS IN OUR SPACEIMMERSIVE EXPERIENCES IN CALLAO CITY LIGHTSTurn your event into an amazing immersive experience thanks to the Video Mapping system incorporated in our Room 1. A revolutionary indoor projection tool that goes beyond the limits of the...

CALLAO, SCENE OF THE 4TH SESSION OF ACADEMY MADRID

CALLAO, SCENE OF THE 4TH SESSION OF ACADEMY MADRID

MAY 2024 EVENTS IN OUR SPACE  CALLAO, SCENE OF THE 4TH SESSION OF ACADEMY MADRID  Grupo Eventoplus chose Cines Callao to hold the 4th session of Academy Madrid, the free training programme for young talents in the events sector organised by the aforementioned media...

3D AD CAMPAIGNS

MALTA COMES TO THE CENTRE OF MADRID WITH CALLAO CITY LIGHTS

MALTA COMES TO THE CENTRE OF MADRID WITH CALLAO CITY LIGHTS

MAY 2024 Actions on our screens  MALTA COMES TO THE CENTRE OF MADRID WITH CALLAO CITY LIGHTS  A red 3D door opens to give us a glimpse of the most beautiful landscapes of Malta. This is the campaign that Malta Tourism has launched in Callao City Lights to promote...

THE PLANET OF THE APES ARRIVES AT THE CALLAO SQUARE

THE PLANET OF THE APES ARRIVES AT THE CALLAO SQUARE

MAY 2024 Actions on our screens  THE PLANET OF THE APES ARRIVES AT THE CALLAO SQUARE  On the occasion of the upcoming premiere of 'Kingdom of the Planet of the Apes', Disney is launching a campaign in Callao City Lights. An action made up of the most outstanding...

KÉRASTASE GENESIS CAUSES A SERUM SHOWER AT CALLAO CITY LIGHTS

KÉRASTASE GENESIS CAUSES A SERUM SHOWER AT CALLAO CITY LIGHTS

APRIL 2024 Actions on our screens  KÉRASTASE GENESIS CAUSES A SERUM SHOWER AT CALLAO CITY LIGHTS  With the aim of promoting its hair serum, Kérastase Genesis, a range of products to strengthen hair and reduce breakage, carried out a spectacular 3D action on the...

SCREEN SYNCHRONIZATION

HBO ESPAÑA® SYNCHRONIZED ACTION WITH ‘GAME OF THRONES’

HBO ESPAÑA® SYNCHRONIZED ACTION WITH ‘GAME OF THRONES’

NOVEMBER 2018 Actions on our screensHBO ESPAÑA® SYNCHRONIZED ACTION WITH ‘GAME OF THRONES’   In order to open its mouth and generate expectation for the next premiere of the last season of Juego de Tronos, HBO España has carried out a spectacular synchronized action...

PREMIERES

IMMERSIVE EXPERIENCES IN CALLAO CITY LIGHTS

IMMERSIVE EXPERIENCES IN CALLAO CITY LIGHTS

MAY 2024EVENTS IN OUR SPACEIMMERSIVE EXPERIENCES IN CALLAO CITY LIGHTSTurn your event into an amazing immersive experience thanks to the Video Mapping system incorporated in our Room 1. A revolutionary indoor projection tool that goes beyond the limits of the...

GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM

GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM

APRIL 2024 EVENTS IN OUR SPACE  GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM  Sony Pictures  once again chose us as the setting for one of its events, this time for the premiere of 'Garfield: The Movie', which took place yesterday with a large number...

MOBILE RETARGETING

Q4 2021: IMPACTS ON CALLAO CITY LIGHTS INCREASE BY 50%

Q4 2021: IMPACTS ON CALLAO CITY LIGHTS INCREASE BY 50%

ENERO 2022 Acciones en nuestras pantallas Q4 2021: AUMENTAN UN 50% LOS IMPACTOS EN CALLAO CITY LIGHTS Vuelven a crecer los impactos de nuestras pantallas. Durante el último trimestre de 2021 se incrementaron un 50,6% con respecto al trimestre anterior, llegando a los...

MORE THAN 4.5 MILLION IMPACTS ON CALLAO CITY LIGHTS

MORE THAN 4.5 MILLION IMPACTS ON CALLAO CITY LIGHTS

DECEMBER 2021 Actions on our screens   MORE THAN 4.5 MILLION IMPACTS ON CALLAO CITY LIGHTS   Callao City Lights continues to increase its audience and number of impacts. Between 29 November and 5 December, our screens increased their impact by 82% compared to the...

LIVE BROADCASTS

L’ORÉAL PARIS BRINGS MB FASHION WEEK TO CALLAO SQUARE

L’ORÉAL PARIS BRINGS MB FASHION WEEK TO CALLAO SQUARE

FEBRUARY 2022 Actions on our screens  L'ORÉAL PARIS BRINGS MB FASHION WEEK TO CALLAO SQUARE   Mercedes-Benz Fashion Week arrives in the centre of Madrid. The screens of Callao City Lights have been the stage for the leading Spanish fashion event thanks to the...

AUGMENTED REALITY (AR)

CALLAO CITY ARTS

CORPORATE SOCIAL RESPONSIBILITY

CALLAO CITY LIGHTS JOINS ‘EARTH HOUR’ 2022

CALLAO CITY LIGHTS JOINS ‘EARTH HOUR’ 2022

MARCH 2022 ACTIONS ON OUR SCREENS CALLAO CITY LIGHTS JOINS 'EARTH HOUR' 2022One more year, Callao City Lights joins the 'Earth Hour' initiative promoted by WWF. The main buildings in different capitals around the world will be switched off for one hour (from 20.30h to...

Don't miss anything!

Don't miss anything!

Subscribe to our newsletter and you will be kept up to date with our news.

Thank you for subscribing!

Share This