Find out about the largest large-format digital circuit in urban environments in Spain. 15 advertising screens in the heart of Madrid.
460 m2 OF OUTDOOR ADVERTISING
The latest technology digital screens in Spain’s most visited shopping and leisure area.
THE MOST SHOCKING OUTDOOR ADVERTISING
The best image quality on the façades of the most emblematic buildings in the heart of Madrid.
INCOMPARABLE DOOH ADVERTISING
The heart of Madrid lights up with advertising on the screens of the Gran Vía Circuit.
ADVERTISING IN MADRID CITY CENTER
OUR SCREENS: THE BEST PLATFORM FOR YOUR PUBLICITY
A circuit to discover the most attractive 3D creativity on the market, accompanied by unique augmented reality experiences, live broadcasts, interaction with social networks, and synchronised actions. All with exceptional image quality.
Illuminate with your brand the route that will impact millions of people every week.
OUR CIRCUIT IN THE CENTRE OF MADRID
THE BIGGEST LARGE-FORMAT STREET CIRCUIT IN SPAIN
CALLAO CITY LIGHTS
Built-in 1926 by Luis Gutiérrez Soto in the heart of Plaza del Callao, the Cines Callao building is one of the best examples of art deco architecture in the capital.
With 2 screens measuring 102 m² (Plaza del Callao) and 130 m² (Gran Vía), it is located in the most visited square in Spain (150 million people a year) and the third busiest in Europe.
Equipped with the latest technological advances, they are the most suitable outdoor support for broadcasting advertising in a loop, with the desired duration and frequency. And the perfect formula for special actions (3D, screen synchronisation, interactivity, live broadcasts, augmented reality? ).
TEATRO LOPE DE VEGA
The Lope de Vega theatre, located at number 57 Gran Vía in Madrid, was inaugurated on 16 April 1949, specialising in musical shows.
Six screens with a total surface area of 128m². Three of them, totalling 60m², are located in the entrance hall of the theatre (one at the back and two on the sides) and the other three, with a total of 68m², border the exterior marquee.
The Coliseum theatre, located at number 78 Gran Vía in Madrid, was inaugurated as a cinema in 1932, although it was conceived as a performance space.
Four screens with a total surface area of 56m². Three of them, located in the marquee on the façade, total 40m², and a 16m² screen presiding over the entrance.
The Rialto Theatre, located at number 54 Gran Vía in Madrid, was inaugurated in 1930 as the Rialto Cinemas.
3 screens with a total surface area of 44m² located in the marquee on the façade.
THE MOST IMPRESSIVE ADVERTISING SCREENS IN MADRID
Based on high technology, the Gran Vía Circuit screens are connected with the environment, providing greater visibility to advertising campaigns and enormous possibilities of viralisation, increasing the success of the action.
Context: Time slots, Weather…
Several simultaneous campaigns
OUR DOOH TECHNOLOGY
OUR DOOH CASE STUDIES
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