EVENTS THAT LEAVES A MARK
A magical location, right in the main spot of Madrid. A unique place for its situation, its history and its technology. A multipurpose venue where celebrating your corporate event or film premiere.
CALLAO CITY LIGHTS
Event Spaces Rental, Large Format Digital Advertising Screens and Cinema.
Callao City Lights is the company that manages the emblematic Callao Cinemas, where the most relevant film premieres and events in Madrid take place.
Callao City Lights is also one of the most representative places for large format digital outdoor advertising.
We offer you a multipurpose venue to personalise according to your event’s requirements. As an added value, we offer you the possibility of having the Plaza del Callao as a prelude to the action, and dressing the building with your brand name.
We are also pioneers in large format digital outdoor advertising in urban centres. We have two giant digital screens (102 m² and 130 m²), in the most visited square in Spain (150 million people per year) and the third one most frequented in Europe. Our platforms are equipped with the latest technology (3D, augmented reality, interactivity, synchronisation, live broadcasts, retargeting mobile…) and have an unprecedented image quality.
The Callao Cinemas are pioneers in large format digital outdoor advertising in city centres, thanks to the 2 giant screens located on the facades of the building from 2011. These supports were renovated in 2019 to place us, once again, at the technological innovation forefront.
The Cines Callao are also a privileged place for the celebration and organization of all kinds of events (presentations, press conferences, awards ceremonies, fashion shows, parties, corporate dinners, etc.). Due to its modern and versatile facilities with the latest technology in sound, image and lighting.
CINEMA AND FILM PREMIERES
The latest releases and the best cinema listings. Located in the Plaza del Callao, the heart of Madrid, Callao Cinemas are a reference point in the celebration of cinematographic events. The biggest national and international cinema stars of the last decades have walked on its red carpet.
A CINEMA HISTORY
Built in 1926 by Luis Gutiérrez Soto, the historic building of Callao Cinemas is the highest example of the capital’s Art Deco architecture. It was launched as a cinema on December 11th of the same year, with the film ‘Luis Candelas, el bandido de Madrid’.
A legendary building
The cinema was designed in the purest American style of the time, without aristocratic boxes and with a full view from all its seats, then 1.300. Its terrace housed a summer cinema until the Civil War outbreak r in 1936.
The building’s basement, designed to house a cabaret, was turned into a billiard room with 32 tables and an American bar, a collective dining room during the Civil War, a night club in the 1980s and a cinema from 1998 onwards.
Since then, the building contains two halls (with maximum capacity around 1.200 spectators) and has incorporated the latest advances in sound, image and lighting.
Callao City Lights, a film story to be lived
Luis Gutiérrez Soto designs the historic building of Callao Cinemas, the maximum art déco exponent architecture in the capital.
It opened as a cinema on 11 December of the same year, with the film ‘Luis Candelas, el bandido de Madrid’.
The first cinema in Spain to show a sound and spoken film, ‘El cantor de jazz’, on the 13th of June 1929.
The pioneers to show the first film shot in Spanish in Hollywood, ‘El cuerpo del delito’.
The first ones to release a colour film, ‘Becky Sharp’.
And the first ones to show a 3D film (in relief), ‘Bwana, Devil’.
The cinema opens on its underground floor the famous Xenon night club.
Callao Cinemas’ Room 2 inauguration.
Two large-format digital screens replace the old outdoor cinema posters that advertised the films.
We launched our Augmented Reality platform. The most advanced one in the market.
We renew our outdoor advertising displays with the latest LED technology generation.
The 3D technology arrives to our outdoor screens. A technological innovation for the DOOH never seen before in Spain.
QUALITY AND SERVICE
OUR LATEST CSR ACTIONS
JULY 2021 CSR ACTIONS ON OUR SCREENS 'TELÉFONO DE LA ESPERANZA' APPROVES THE SUMMER HASHTAG #AquíSufriendo IN FAVOUR OF MENTAL HEALTH Teléfono de la Esperanza (TDLE) has launched an advertising campaign that, based on the popular summer hashtag #AquíSufriendo...
JULY 2021 RSC IN CALLAO CITY LIGHTS CALLAO CITY LIGHTS SPONSOR OF MADO MADRID ORGULLO Callao City Lights has joined as a collaborating entity to several of the initiatives that MADO, Madrid Orgullo has launched on the occasion of the celebration of the festivities...
MAY 2021 Other actions on our screens CALLAO CITY LIGHTS PARTICIPATES IN THE CAMPAIGN ‘FABRICADO EN MADRID’ Callao City Lights, the brand under which the outdoor screens and the interior space of Madrid's Cines Callao are marketed, is one of the protagonists of the...
Callao City Lights actively participates and collaborates with the advertising industry.
SEPTEMBER 2021 EVENTS IN OUR SPACE GREAT ATTENDANCE AT THE VI DOOH FORUM IN CALLAO CITY LIGHTS With a much larger audience than in the previous edition and with the participation of all the speakers, Callao City Lights was once again the venue for the DOOH Forum,...
JUNE 2021 Our corporate events CALLAO CITY LIGHTS, IV BRANDED CONTENT FORUM HELD BY THE ADVERTISING INDUSTRY La Publicidad has chosen Callao City Lights to hold the IV Branded Content Forum. A successful meeting in hybrid format, face-to-face and online, in which a...
APRIL 2021 Our corporate events BIG DATA FORUM ORGANISED BY LA PUBLICIDAD WAS A GREAT SUCCESS On 22 April, Hall 1 of the Callao Cinemas hosted the VI Foro BIG DATA, organised by La Publicidad. The event was attended by companies such as Havas Media Group, Making...