CALLAO CITY LIGHTS

About Callao City Lights: Venue for events, large format digital outdoor advertising and cinema.

EVENTS THAT LEAVES A MARK

A magical location, right in the main spot of Madrid. A unique place for its situation, its history and its technology. A multipurpose venue where celebrating your corporate event or film premiere.

CALLAO CITY LIGHTS

Event Spaces Rental, Large Format Digital Advertising Screens and Cinema.

Callao City Lights is the company that manages the emblematic Callao Cinemas, where the most relevant film premieres and events in Madrid take place.

Callao City Lights is also one of the most representative places for large format digital outdoor advertising.

We offer you a multipurpose venue to personalise according to your event’s requirements. As an added value, we offer you the possibility of having the Plaza del Callao as a prelude to the action, and dressing the building with your brand name.

We are also pioneers in large format digital outdoor advertising in urban centres. We have two giant digital screens (102 m² and 130 m²), in the most visited square in Spain (150 million people per year) and the third one most frequented in Europe. Our platforms are equipped with the latest technology (3D, augmented reality, interactivity, synchronisation, live broadcasts, retargeting mobile…) and have an unprecedented image quality. 

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ADVERTISING SCREENS

The Callao Cinemas are pioneers in large format digital outdoor advertising in city centres, thanks to the 2 giant screens located on the facades of the building from 2011. These supports were renovated in 2019 to place us, once again, at the technological innovation forefront.

EVENTS

The Cines Callao are also a privileged place for the celebration and organization of all kinds of events (presentations, press conferences, awards ceremonies, fashion shows, parties, corporate dinners, etc.). Due to its modern and versatile facilities with the latest technology in sound, image and lighting.

CINEMA AND FILM PREMIERES

The latest releases and the best cinema listings. Located in the Plaza del Callao, the heart of Madrid, Callao Cinemas are a reference point in the celebration of cinematographic events. The biggest national and international cinema stars of the last decades have walked on its red carpet.

A CINEMA HISTORY

Built in 1926 by Luis Gutiérrez Soto, the historic building of Callao Cinemas is the highest example of the capital’s Art Deco architecture. It was launched as a cinema on December 11th of the same year, with the film ‘Luis Candelas, el bandido de Madrid’.

A legendary building

The cinema was designed in the purest American style of the time, without aristocratic boxes and with a full view from all its seats, then 1.300. Its terrace housed a summer cinema until the Civil War outbreak r in 1936.

The building’s basement, designed to house a cabaret, was turned into a billiard room with 32 tables and an American bar, a collective dining room during the Civil War, a night club in the 1980s and a cinema from 1998 onwards.

Since then, the building contains two halls (with maximum capacity around 1.200 spectators) and has incorporated the latest advances in sound, image and lighting.

OUR CHRONOLOGY

Callao City Lights, a film story to be lived

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Luis Gutiérrez Soto designs the historic building of Callao Cinemas, the maximum art déco exponent architecture in the capital.

1926

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1926

 

It opened as a cinema on 11 December of the same year, with the film ‘Luis Candelas, el bandido de Madrid’.

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1929

 

The first cinema in Spain to show a sound and spoken film, ‘El cantor de jazz’, on the 13th of June 1929.

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1930

 

The pioneers to show the first film shot in Spanish in Hollywood, ‘El cuerpo del delito’.

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1935

The first ones to release a colour film, ‘Becky Sharp’.

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1952

 

And the first ones to show a 3D film (in relief), ‘Bwana, Devil’.

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1980

 

The cinema opens on its underground floor the famous Xenon night club.

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1998

 

Callao Cinemas’ Room 2 inauguration.

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2011

Two large-format digital screens replace the old outdoor cinema posters that advertised the films.

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2017

 

We launched our Augmented Reality platform. The most advanced one in the market.

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2019

 

We renew our outdoor advertising displays with the latest LED technology generation.

3D ARRIVES TO THE OUTDOOR MEDIA IN SPAIN WITH CALLAO CITY LIGHTS AND BCN VISUALS

2020

 

The 3D technology arrives to our outdoor screens. A technological innovation for the DOOH never seen before in Spain.

OUR VALUES

COMMITMENT

INNOVATION

QUALITY AND SERVICE

FLEXIBILITY

OUR COLLABORATIONS

CALLAO CITY LIGHTS JOINS THE ‘RED ALERT EVENTS’ MOVEMENT

CALLAO CITY LIGHTS JOINS THE ‘RED ALERT EVENTS’ MOVEMENT

SEPTEMBER 2020 Our corporate Events   CALLAO CITY LIGHTS JOINS THE 'RED ALERT EVENTS' MOVEMENT   On September 17th, the outdoor screens of Callao City Lights were dyed red as a sign of support for the 'Red Alert Events' movement, which aims to give visibility to the...

FESBAL AND HMG CHARITY ACTION TO END THE ‘HUNGER QUEUES’

FESBAL AND HMG CHARITY ACTION TO END THE ‘HUNGER QUEUES’

JULY 2020 Actions on our screens   FESBAL AND HMG CHARITY ACTION TO END THE 'HUNGER QUEUES’   Together with Havas Media Group, FESBAL (Spanish Federation of Food Banks) has started a campaign to end the 'hunger queues', which have increased as a result of the...

OUR SPONSORSHIPS

Callao City Lights actively participates and collaborates with the advertising industry.

ASSOCIATIONS WE ARE INVOLVED IN

Callao City Lights certifies the quality of its services following the most demanding regulations on the advertising and business sector.

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LA FEDE AEPE

Federación de Empresas de Publicidad y Comunicación

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FORO MADRID

Foro de Empresas Madrid

Contact Us

If you have any questions, please contact us at publicidad@callaocitylights.eseventos@callaocitylights.es or fill this form and we will get in touch as soon as possible.

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