CALLAO CITY LIGHTS NEWS
All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.
MARKETING ACTIONS ON OUR SCREENS
TROLLI UNLEASHES HIS ‘TERRIFYING POWER’ AT CALLAO CITY LIGHTS
OCTOBER 2024 Actions on our screens TROLLI UNLEASHES HIS ‘TERRIFYING POWER’ AT CALLAO CITY LIGHTS...
FUZE TEA INVITES YOU TO TRY ITS TEA REFRESHMENT, AT CIRCUITO GRAN VÍA
OCTOBER 2024 Actions on our screens FUZE TEA INVITES YOU TO TRY ITS TEA REFRESHMENT, AT CIRCUITO...
MCDONALD’S SURPRISES WITH NEW CAMPAIGN IN CALLAO CITY LIGHTS
OCTOBER 2024 Actions on our screens MCDONALD'S SURPRISES WITH NEW CAMPAIGN IN CALLAO CITY LIGHTS...
CINES CALLAO IN THE TV SHOW ‘CAÑAS Y BARRIO’ OF TELEMADRID
OCTOBER 2024 CCL IN THE MEDIA CINES CALLAO IN THE TV SHOW ‘CAÑAS Y BARRIO’ OF TELEMADRIDWe are...
NATURGY PRESENTS EL EQUIPO AHORRO IN CIRCUITO GRAN VÍA
OCTOBER 2024 Actions on our screens NATURGY PRESENTS EL EQUIPO AHORRO IN CIRCUITO GRAN VÍA With...
SHOPIFY INVITES YOU TO START A BUSINESS WITH ITS PLATFORM AT CALLAO CITY LIGHTS
OCTOBER 2024 Actions on our screens SHOPIFY INVITES YOU TO START A BUSINESS WITH ITS PLATFORM AT...
YOIGO CELEBRATES GOOD PEOPLE IN CALLAO CITY LIGHTS
SEPTEMBER 2024 Actions on our screens YOIGO CELEBRATES GOOD PEOPLE IN CALLAO CITY LIGHTS Yoigo...
‘FUNDACIÓN PEQUEÑO DESEO’ INVITES YOU TO JOIN ITS PURPOSE IN CALLAO CITY LIGHTS
OCTOBER 2024 Actions on our screens 'FUNDACIÓN PEQUEÑO DESEO' INVITES YOU TO JOIN ITS PURPOSE IN...
OUR CASE STUDIES
CAROLINA HERRERA GOOD GIRL
CAROLINA HERRERA GOOD GIRL LIVE BROADCASTING, ON-SITE INTERACTION | Carolina HerreraTECHNYCAL SPECIFICATIONS Campaign date: November 2022 Advertiser: Puig Carolina Herrera Media agency: Publicis Groupe Creative agency: Publicis Carolina Herrera turned the Plaza del...
GILLETE LABS
GILLETE LABS DYNAMIC CREATIVITY, 3D CREATIVITY | GilleteFICHA TÉCNICA Campaign date: October and November 2022 Advertiser: Procter & Gamble Media agency: DENTSU Creative agency: - To announce the launch of Gillette Labs, a new razor with an exfoliating bar that...
HALLOWEEN FANTA
FANTA HALLOWEEN 3D CREATIVITY, CONTEXTUALIZED CREATIVITY | FantaTECHNICAL SPECIFICATIONS Campaign date: October-November 2022 Advertiser: Fanta Media agency: Mediacom Creative agency: Maramura In order to increase market share, especially among young people and...
OUR LATEST EVENTS
FUN PREMIERE OF ‘PADRE NO HAY MÁS QUE UNO 4: CAMPANAS DE BODA’.
JULY 2024 EVENTS IN OUR SPACE FUN PREMIERE OF ‘PADRE NO HAY MÁS QUE UNO 4: CAMPANAS DE BODA’. Sony Pictures once again chose Cines Callao for the premiere of a new instalment of ‘Padre no hay más que uno’, the successful saga of comedy films directed by and starring...
DISNEY SURPRISES WITH A VIDEMAPPING AT THE PREMIERE OF ‘DEL REVES 2’.
JUNE 2024 EVENTS IN OUR SPACE DISNEY SURPRISES WITH A VIDEMAPPING AT THE PREMIERE OF 'DEL REVES 2' On the occasion of the preview of 'Inside Out 2' at Callao Cinemas, Disney made a spectacular videomapping action on the walls of our emblematic Sala 1, where the...
DISNEY FILLS CALLAO CINEMAS WITH EMOTIONS AT THE PREMIERE OF ‘INSIDE OUT 2’
JUNE 2024 EVENTS IN OUR SPACE DISNEY FILLS CALLAO CINEMAS WITH EMOTIONS AT THE PREMIERE OF 'INSIDE OUT 2' Many children and celebrities attended the premiere of 'Inside Out 2', the second part of the successful animated film that Disney released 9 years ago. An...
3D AD CAMPAIGNS
CALLAO CITY LIGHTS OFFERS 3D MOBILE RETARGETING
MARCH 2024 Actions on our screens CALLAO CITY LIGHTS OFFERS 3D MOBILE RETARGETING Callao City Lights has reached an agreement with Adgage, a company specialising in mobile advertising, to offer its clients mobile retargeting with 3D pieces. A service that will allow...
L’ORÉAL GROUP, STAR CLIENT ON OUR SCREENS
MARCH 2024 Actions on our screensL'ORÉAL GROUP, STAR CLIENT ON OUR SCREENS In recent weeks, the L'Oréal Group has chosen our screens to showcase the campaigns of five of its brands: Garnier Vitamin C facial fluid, Kérastase hair products, Paris Bright Reveal...
GARNIER FLOODS THE PLAZA DEL CALLAO WITH CURLS
JANUARY 2024 Actions on our screensGARNIER FLOODS THE PLAZA DEL CALLAO WITH CURLS The cosmetics brand from the L'Oréal Group launches a campaign in Callao City Lights to present Fructis Método Rizos, its new proposal for the treatment of curly hair. A spectacular...
SCREEN SYNCHRONIZATION
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PREMIERES
GLITZ AND GLAMOUR AT THE PREMIERE OF ‘DRESSED IN BLUE’
DECEMBER 2023 EVENTS IN OUR SPACE GLITZ AND GLAMOUR AT THE PREMIERE OF 'DRESSED IN BLUE' Nueva premier de atresplayer en nuestros cines. Esta vez, desplegamos la alfombra roja para recibir a las protagonistas y creadores de ‘Vestidas de azul’, la esperada serie...
CALLAO, SCENE OF THE PREMIERE OF ‘8 APELLIDOS MARROQUÍS’.
NOVEMBER 2023 EVENTS IN OUR SPACE CALLAO, SCENE OF THE PREMIERE OF ‘8 APELLIDOS MARROQUÍS’ A sold-out show at Cines Callao. Stars and fans gathered to see the preview of '8 apellidos marroquís', the new comedy in the '8 apellidos' saga that is already a hit in...
CINES CALLAO WELCOMES THE PREMIERE OF THE LAST CHAPTER OF ‘CUÉNTAME’.
NOVEMBER 2023 EVENTS IN OUR SPACE CINES CALLAO WELCOMES THE PREMIERE OF THE LAST CHAPTER OF 'CUÉNTAME' Hundreds of fans came to our cinemas to see the premiere of the last episode of ‘Cuéntame’, the successful RTVE series that has been on the air for the last 22...
MOBILE RETARGETING
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LIVE BROADCASTS
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AUGMENTED REALITY (AR)
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CALLAO CITY ARTS
BRAN CUZI, THIS MONTH IN CALLAO CITY ARTS
NOVEMBER 2020 Callao City Arts BRAN CUZI, THIS MONTH IN CALLAO CITY ARTS This November, Callao City Arts, our cultural section created in collaboration with Cultura Inquieta, offers a sample of the work of German audiovisual artist Bran Cuzi, along with a special...
ZIQIAN LIU AND JUAN DELCAN, PROTAGONISTS IN SEPTEMBER AT CALLAO CITY ARTS
SEPTEMBER 2020 Callao City Arts ZIQIAN LIU AND JUAN DELCAN, PROTAGONISTS IN SEPTEMBER AT CALLAO CITY ARTS Callao City Arts, the artistic program developed with the Cultura Inquieta collaboration, presents this month as its guests to the Chinese photographer Ziqian...
CULTURA INQUIETA AND CINES CALLAO WILL EXHIBIT INSPIRATIONAL ARTWORKS TO CELEBRATE THE BEGINNING OF THE REOPENING AFTER LOCKDOWN
MAY 2020 Callao City Arts CULTURA INQUIETA AND CINES CALLAO WILL EXHIBIT INSPIRATIONAL ARTWORKS TO CELEBRATE THE BEGINNING OF THE REOPENING AFTER LOCKDOWN In order to celebrate the lockdown end, Cultura Inquieta and Callao City Lights have prepared, within their...
CORPORATE SOCIAL RESPONSIBILITY
THE CALLAO SCREENS JOIN IN THE APPLAUSE FOR THE PROFESSIONALS FIGHTING AGAINST COVID-19, WITH THE SUPPORT OF MADRID CITY COUNCIL
Other actions on our screensTHE CALLAO SCREENS JOIN IN THE APPLAUSE FOR THE PROFESSIONALS FIGHTING AGAINST COVID-19, WITH THE SUPPORT OF MADRID CITY COUNCIL In this way, the screens will become a giant window to the outside world, forming part of this applause of...
THE AECC SHOWS A SCULPTURE IN CALLAO FOR THE WORLD CANCER DAY
FEBRUARY 2020 Our Corporate Events THE AECC SHOWS A SCULPTURE IN CALLAO FOR THE WORLD CANCER DAY On the occasion of World Cancer Day which, as every year, is celebrated on February 4th, the Spanish Association Against Cancer (AECC) has organized an event in the...
SPECTACULAR CAMPAIGN OF WWF SPAIN AND MUSEO DEL PRADO ON THE OCCASION OF THE CLIMATE SUMMIT
Other actions on our screensSPECTACULAR CAMPAIGN OF WWF SPAIN AND MUSEO DEL PRADO ON THE OCCASION OF THE CLIMATE SUMMIT WWF Spain and the Prado Museum wanted to show their support for the Climate Summit (COP25), held in Madrid, by broadcasting a spectacular joint...
