CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

JEREMY ALLEN WHITE AND SCOTT COOPER, STARS OF THE EUROPEAN PREMIERE OF “SPRINGSTEEN: DELIVER ME FROM NOWHERE” AT CINE CALLAO

OCTOBER 2025EVENTS IN OUR SPACE JEREMY ALLEN WHITE AND SCOTT COOPER, STARS OF THE EUROPEAN PREMIERE OF “SPRINGSTEEN: DELIVER ME FROM NOWHERE” AT CINE CALLAO Actor Jeremy Allen White and screenwriter, director and producer Scott Cooper were the stars of the European...

CIRCUITO GRAN VÍA, SETTING FOR THE LAUNCH OF THE NEW RENAULT 4 E-TECH ELECTRIC

OCTOBER 2025Actions on our screensCIRCUITO GRAN VÍA, SETTING FOR THE LAUNCH OF THE NEW RENAULT 4 E-TECH ELECTRIC Renault has once again placed its trust in our screens, this time to announce the launch of the new Renault 4 E-Tech electric car. Under the slogan...

CALLAO CITY LIGHTS BROADCASTS LIVE THE CAROLINA HERRERA FASHION SHOW HELD IN THE PLAZA MAYOR

OCTOBER 2025Actions on our screens CALLAO CITY LIGHTS BROADCASTS LIVE THE CAROLINA HERRERA FASHION SHOW HELD IN THE PLAZA MAYOR Carolina Herrera staged a spectacular event to present her spring/summer 2026 collection. An impressive fashion show was held in Madrid's...

CALLAO CITY LIGHTS WINS AWARD AT THE EVENTOPLUS 2025 AWARDS

SEPTEMBER 2025EVENTS IN OUR SPACE CALLAO CITY LIGHTS WINS AWARD AT THE EVENTOPLUS 2025 AWARDS A bronze award for Best Venue. This is the award that Callao City Lights received at the 2025 Eventoplus Awards. We are very proud of this recognition, which we already...

XIAOMI LAUNCHES ITS NEW 15T SERIES SMARTPHONE AT CIRCUITO GRAN VÍA

SEPTEMBER 2025Actions on our screensXIAOMI LAUNCHES ITS NEW 15T SERIES SMARTPHONE AT CIRCUITO GRAN VÍA Xiaomi has once again placed its trust in our screens, this time to announce the launch of its new 15T Series mobile device. The campaign showcases the new...

CALLAO CITY LIGHTS, SHOWCASE OF THE RYDER CUP

SEPTEMBER 2025 Actions on our screensCALLAO CITY LIGHTS, THE RYDER CUP CAMPAIGN SHOWCASE IN MADRID Golf is more than just a sport—it’s an experience. Callao City Lights in Madrid became the iconic stage for the official Ryder Cup campaign, where Europe triumphed over...

MARKETING ACTIONS ON OUR SCREENS

OUR CASE STUDIES

THE CREATORS OF ’21 DAYS’ UNLEASH MADNESS IN CALLAO

THE CREATORS OF ’21 DAYS’ UNLEASH MADNESS IN CALLAO

THE CREATORS OF '21 DAYS' UNLEASH MADNESS IN CALLAO INTERACCIÓN EN PLAZA |  NIL OJEDATECHNYCAL SPECIFICATIONS Campaign date: March 2023 Advertiser: Nil Ojeda (Original Idea) Client: Vizz/Webedia y Milfshakes Media agency: – Creative agency: – The Plaza del Callao was...

UNIVERSAL PICTURES KUNG FU PANDA

UNIVERSAL PICTURES KUNG FU PANDA

DUMPLING RAIN IN CALLAO FOR THE PREMIERE OF 'KUNG FU PANDA 4'. 3D CREATIVITY |  UNIVERSAL PICTURESTECHNYCAL SPECIFICATIONS Campaign date: March 2023 Advertiser: Universal Pictures, Kung Fu Panda Media agency: Mindshare Creative agency: – To advertise the premiere of...

IBERDROLA

IBERDROLA

IBERDROLA CAUSES AN EXTRATERRESTRIAL INVASION IN CALLAO 3D CREATIVITY |  IBERDROLATECHNYCAL SPECIFICATIONS Campaign date: March 2023 Advertiser: Iberdrola Media agency: Dentsu Creative agency: – On the occasion of the presentation of Iberdrola's new Green Stable Plan,...

OUR LATEST EVENTS

FMM CELEBRATES 40TH ANNIVERSARY AT CALLAO CITY LIGTHS

FMM CELEBRATES 40TH ANNIVERSARY AT CALLAO CITY LIGTHS

JULY 2025EVENTS IN OUR SPACE FMM CELEBRATES 40TH ANNIVERSARY AT CALLAO CITY LIGTHSThe Federation of Municipalities of Madrid (FMM) chose our space to celebrate its 40th anniversary with an institutional event in which tribute was paid to the former presidents who have...

3D AD CAMPAIGNS

ISSEY MIYAKE LAUNCHES NEW FRAGRANCE AT CALLAO CITY LIGHTS

ISSEY MIYAKE LAUNCHES NEW FRAGRANCE AT CALLAO CITY LIGHTS

MARCH 2025 Actions on our screens  ISSEY MIYAKE LAUNCHES NEW FRAGRANCE AT CALLAO CITY LIGHTSOn the occasion of the launch of the new men's fragrance Le Sel d'Issey, Issey Miyake has launched a 3D campaign on the outdoor screens of Cines Callao. A black and white...

PARADORES CONGRATULATES CHRISTMAS IN CALLAO CITY LIGHTS

PARADORES CONGRATULATES CHRISTMAS IN CALLAO CITY LIGHTS

DECEMBER 2024Actions on our screensPARADORES CONGRATULATES CHRISTMAS IN CALLAO CITY LIGHTSParadores launches its Christmas campaign on the outdoor screens of Cines Callao. A 3D piece that invites the viewer to be part of the hotel chain's storybook, living an...

SCREEN SYNCHRONIZATION

PREMIERES

ELSA PATAKY SHINES IN CALLAO AT THE PREMIERE OF ‘MATICES’

ELSA PATAKY SHINES IN CALLAO AT THE PREMIERE OF ‘MATICES’

JUNE 2025Events in our space ELSA PATAKY SHINES IN CALLAO AT THE PREMIERE OF 'MATICES' Skyshowtime chose our venue once again, this time to celebrate the premiere of the series “Matices”, a psychological thriller starring a distinguished cast of actors who attended...

GLAMOROUS PREMIERE OF THE THIRD SEASON OF ‘AND JUST LIKE THAT’

GLAMOROUS PREMIERE OF THE THIRD SEASON OF ‘AND JUST LIKE THAT’

JUNE 2025Events in our spaceGLAMOROUS PREMIERE OF THE THIRD SEASON OF ‘AND JUST LIKE THAT’New HBO Max premiere at Callao Cinemas. The platform previewed in our space the third season of ‘And Just Like That’, the spin-off of the successful ‘Sex and the City’. A...

MOBILE RETARGETING

CALLAO CITY LIGHTS IMPACTS INCREASE BY 47.5%

CALLAO CITY LIGHTS IMPACTS INCREASE BY 47.5%

NOVEMBER 2021 Actions on our screens   OCTOBER: CALLAO CITY LIGHTS IMPACTS INCREASE BY 47.5%   The impact of our screens continues to grow. Last October they increased by 47.5% compared to the previous month, reaching 13.4 million impacts. The audience also increased...

CALLAO CITY LIGHTS IMPACTS GROW BY 128%

CALLAO CITY LIGHTS IMPACTS GROW BY 128%

SEPTEMBER 2021 Actions on our screens   CALLAO CITY LIGHTS IMPACTS GROW BY 128%     The impact of our screens continues to rise. During the months of July and August, nearly 18.5 million impressions were achieved, 128% more than those registered in the same period...

LIVE BROADCASTS

MIRAVIA BRINGS THE OLYMPIC GAMES TO CALLAO SQUARE

MIRAVIA BRINGS THE OLYMPIC GAMES TO CALLAO SQUARE

JULY 2024Actions on our screensMIRAVIA BRINGS THE OLYMPIC GAMES TO CALLAO SQUAREHuge attendance at the Plaza del Callao. Miravia, the Spanish platform specialising in beauty and fashion products and official e-commerce services sponsor of the Paris 2024 Olympic Games,...

GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE

GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE

FEBRUARY 2024 Actions in our screens GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE  Garnier's action in Callao square to present its new Garnier Vitamin C fluid anti-UV daily anti-UV spots, with vitamin C and 50 SPF sun protection. The brand invited the public to check...

AUGMENTED REALITY (AR)

CALLAO CITY ARTS

THE AFRICAN COLOUR OF THANDIWE MURIU’S WORK IN CALLAO CITY ARTS

THE AFRICAN COLOUR OF THANDIWE MURIU’S WORK IN CALLAO CITY ARTS

MARCH 2022 Callao City Arts  THE AFRICAN COLOUR OF THANDIWE MURIU'S WORK IN CALLAO CITY ARTS  The colourful photographic work of Thandiwe Muriu is the protagonist this March of Callao City Arts, the artistic outreach programme promoted by Cultura Inquieta and Callao...

CORPORATE SOCIAL RESPONSIBILITY

CALLAO CITY LIGHTS JOINS ‘EARTH HOUR’ 2022

CALLAO CITY LIGHTS JOINS ‘EARTH HOUR’ 2022

MARCH 2022 ACTIONS ON OUR SCREENS CALLAO CITY LIGHTS JOINS 'EARTH HOUR' 2022One more year, Callao City Lights joins the 'Earth Hour' initiative promoted by WWF. The main buildings in different capitals around the world will be switched off for one hour (from 20.30h to...

Don't miss anything!

Don't miss anything!

Subscribe to our newsletter and you will be kept up to date with our news.

Thank you for subscribing!

Share This