CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

Centenario Cines Callao

100 YEARS OF THE BEST FILMS

We are celebrating our 100th anniversary. A century full of cinematic milestones and innovations that have made the Cines Callao building an icon in the world of cinema, events and outdoor advertising.

PURINA INVITES YOU TO FEED YOUR PETS LIKE A ‘PRO’ AT CALLAO CITY LIGHTS

APRIL 2026Actions on our screensPURINA INVITES YOU TO FEED YOUR PETS LIKE A ‘PRO’ AT CALLAO CITY LIGHTSPurina has launched a 3D campaign at Callao City Lights to encourage us to feed our pets like professionals, by choosing expert, balanced nutrition, such as that...

GRAN VÍA CIRCUIT PROMOTES “EXPERIENCE MACAO”: CHINESE CULTURE, CUISINE AND TRADITION WITHOUT LEAVING MADRID

APRIL 2026Actions on our screensGRAN VÍA CIRCUIT PROMOTES “EXPERIENCE MACAO”: CHINESE CULTURE, CUISINE AND TRADITION WITHOUT LEAVING MADRIDThe 15 screens of the Gran Vía Circuit are presenting “Experience Macao”, an initiative that aims to bring the culture, cuisine...

MUTUA MADRID OPEN MAKES ITS MARK AT CALLAO CITY LIGHTS

APRIL 2026Actions on our screensMUTUA MADRID OPEN MAKES ITS MARK AT CALLAO CITY LIGHTS‘Tennis that leaves its mark.’ A new edition of the Mutua Madrid Open is here, and the screens at Callao City Lights are once again displaying a campaign to announce it. A striking...

PRIME ANNOUNCES THE FINAL SEASON OF “THE BOYS” AT CIRCUITO GRAN VÍA

APRIL 2026Actions on our screensPRIME ANNOUNCES THE FINAL SEASON OF “THE BOYS” AT CIRCUITO GRAN VÍAThe 15 screens along the Gran Vía circuit are once again the setting for a Prime campaign. On this occasion, the platform is announcing the launch of the final season of...

CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’

APRIL 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’Once again, Callao was the scene of a fan frenzy. Hundreds of fans gathered outside our cinemas to welcome the stars of ‘Boulevard’, the film that brings to the big screen the young adult love...

CALLAO CITY LIGHTS, SHOWCASE FOR H&M’S SPRING COLLECTION

MARCH 2026Actions on our screensCALLAO CITY LIGHTS, SHOWCASE FOR H&M’S SPRING COLLECTIONH&M has once again turned to our screens to showcase its spring fashion collection. In this new campaign, the brand presents a selection of women’s outfits available...

MARKETING ACTIONS ON OUR SCREENS

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100 YEARS OF CINES CALLAO

One Hundredth Anniversary of Callao Cinemas

ONE HUNDRED YEARS OF THE BEST FILMS

LOVE IN CALLAO

‘LOVE IN CALLAO’: CINES CALLAO CELEBRATES VALENTINE’S DAY BY SEARCHING FOR THE PERFECT COUPLE TO GO TO THE CINEMA WITH. YEARS OF THE BEST CINEMA.

OUR CASE STUDIES

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OUR LATEST EVENTS

LALIGA PRESENTS ICONS, WITH IKER CASILLAS, AT CALLAO

LALIGA PRESENTS ICONS, WITH IKER CASILLAS, AT CALLAO

APRIL 2019 Our Corporate EventsLALIGA PRESENTS ICONS, WITH IKER CASILLAS, AT CALLAO  LaLiga chose Cines Callao to officially present its new project, LaLiga Icons. It is an international expansion programme for which the Spanish football association will have a series...

CALLAO HOSTS THE PREMIERE OF ‘BAJO EL MISMO TECHO’

CALLAO HOSTS THE PREMIERE OF ‘BAJO EL MISMO TECHO’

FEBRUARY 2020 OUR PREMIERES  CALLAO HOSTS THE PREMIERE OF ‘BAJO EL MISMO TECHO’   A luxury premiere for Juana Macias' new comedy, which was attended by its two main characters, the actress and comedian Silvia Abril and the actor Jordi Sanchez ("La que se avecina",...

PREMIERE OF THE SERIES “EL EMBARCADERO

PREMIERE OF THE SERIES “EL EMBARCADERO

JANUARY 2019 OUR PREMIERES  PREMIERE OF THE SERIES "EL EMBARCADERO   Movistar+ chose Callao Cinemas to present the new series that will soon be released on its platform, El embarcadero. Created by Álex Pina and Esther Martínez Lobato (responsible for La Casa de Papel)...

PREMIERES

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3D AD CAMPAIGNS

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LIVE BROADCASTS

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SCREEN SYNCHRONIZATION

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MOBILE RETARGETING

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AUGMENTED REALITY (AR)

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CALLAO CITY ARTS

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CORPORATE SOCIAL RESPONSIBILITY

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