CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

100th Anniversary of Cines Callao

100 YEARS OF THE BEST CINEMA

We are celebrating our 100th anniversary. A century marked by cinematic milestones and innovations that have made the Cines Callao building an icon in the worlds of cinema, events and outdoor advertising.

WILLIAMS, MAIN CHARACTER AT CALLAO CITY LIGHTS

SEPTEMBER 2026Actions on our screens WILLIAMS, MAIN CHARACTER AT CALLAO CITY LIGHTSFormula 1 is back in Madrid! To mark the Grand Prix taking place in the city this weekend, the Williams team is promoting its partnership with Komatsu on the screens at Callao City...

MCDONALD’S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTS

SEPTEMBER 2026Actions on our screens MCDONALD'S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTSMcDonald’s has once again chosen our screens, this time to announce the launch of its new Big Arch, designed for those who are really craving the brand’s...

EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA

SEPTEMBER 2026Actions on our screens EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA There is a place where all beauty comes together. El Corte Inglés Beauty is launching a campaign across the 15 screens of the Circuito Gran Vía to...

RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍA

SEPTEMBER 2026Actions on our screens RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍARay-Ban is once again turning to our screens, this time to showcase its Scuderia Ferrari collection. With the Madrid F1 Grand Prix just around the corner, the...

CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO

SEPTEMBER 2026Actions on our screens CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO‘Welcome to our best era yet’. Coca-Cola Zero is launching a campaign across the 15 screens of the Circuito Gran Vía to publicise its rebranding. The advert features a...

LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONS

AUGUST 2026Actions on our screens LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONSThe screens at the Lope de Vega Theatre served as a showcase for the celebrations honouring the Bolivian Virgin of Urkupiña. A festival right on Madrid’s Gran Vía, featuring...

MARKETING ACTIONS ON OUR SCREENS

100 YEARS OF CINES CALLAO

cine de verano

CINES CALLAO TURNED PLAZA DEL CALLAO INTO AN OUTDOOR SUMMER CINEMA TO CELEBRATE ITS 100TH ANNIVERSARY WITH MADRID

SUMMER CINEMA AT CINES CALLAO

CINES CALLAO IS CELEBRATING ITS 100TH ANNIVERSARY BY INVITING MADRID TO A FREE SUMMER CINEMA EVENT

AY-CALLAO

AY, CALLAO! CINES CALLAO CELEBRATED ITS CENTENARY WITH A NIGHT OF CABARET, PRIDE AND POPULAR CINEMA

OUR CASE STUDIES

GISELLE

GISELLE

GISELLE MOBILE RETARGETING  |  Centro Nacional de Danza (INAEM)TECHNICAL SPECIFICATIONS Campaign date: November - December 2020 Advertiser: National Dance Centre (INAEM) Media agency: Iris Media More than 6 million outdoor impacts and an average CTR of over 0.7% were...

OUR LATEST EVENTS

GLAMOROUS PREMIERE OF THE THIRD SEASON OF ‘AND JUST LIKE THAT’

GLAMOROUS PREMIERE OF THE THIRD SEASON OF ‘AND JUST LIKE THAT’

JUNE 2025Events in our spaceGLAMOROUS PREMIERE OF THE THIRD SEASON OF ‘AND JUST LIKE THAT’New HBO Max premiere at Callao Cinemas. The platform previewed in our space the third season of ‘And Just Like That’, the spin-off of the successful ‘Sex and the City’. A...

PREMIERES

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

JANUARY 2024EVENTS IN OUR SPACEFUN PREMIERE OF 'THE QUEEN OF THE CONVENT'  Comedy evening at Callao Cinemas. On January 25 we were the scene of the premiere of 'La reina del convento', a story of friendship full of humor starring, among others, Mario Vaquerizo, Isabel...

3D AD CAMPAIGNS

PUMA’S SPECTACULAR 3D CAMPAIGN IN CALLAO CITY LIGHTS

PUMA’S SPECTACULAR 3D CAMPAIGN IN CALLAO CITY LIGHTS

SEPTEMBER 2023 Acciones en nuestras pantallas  PUMA'S SPECTACULAR 3D CAMPAIGN IN CALLAO CITY LIGHTS  We start the new academic year with an impressive 3D campaign by the sports brand PUMA on the outdoor screens of the Callao Cinemas. A very realistic action that shows...

REFRESHING MAHOU ROSE CAMPAIGN IN GRAN VÍA CIRCUIT

REFRESHING MAHOU ROSE CAMPAIGN IN GRAN VÍA CIRCUIT

JULY 2023 Actions in our screens  REFRESHING MAHOU ROSE CAMPAIGN IN GRAN VÍA CIRCUIT  Mahou San Miguel launches a campaign in Circuito Gran Vía to announce the launch of Mahou Rosé, the new beer with fruity touches with which the company inaugurates a new category of...

LIVE BROADCASTS

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

SCREEN SYNCHRONIZATION

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

MOBILE RETARGETING

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

AUGMENTED REALITY (AR)

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

CALLAO CITY ARTS

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

CORPORATE SOCIAL RESPONSIBILITY

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.

Don't miss anything!

Don't miss anything!

Subscribe to our newsletter and you will be kept up to date with our news.

Thank you for subscribing!

Share This