CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

100th Anniversary of Cines Callao

100 YEARS OF THE BEST CINEMA

We are celebrating our 100th anniversary. A century marked by cinematic milestones and innovations that have made the Cines Callao building an icon in the worlds of cinema, events and outdoor advertising.

CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONE

SEPTEMBER 2026Actions on our screens CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONEThe Formula 1 Grand Prix in Madrid is warming up in the city centre. The Williams team has chosen Callao City Lights to bring all the excitement of the race to...

WILLIAMS, MAIN CHARACTER AT CALLAO CITY LIGHTS

SEPTEMBER 2026Actions on our screens WILLIAMS, MAIN CHARACTER AT CALLAO CITY LIGHTSFormula 1 is back in Madrid! To mark the Grand Prix taking place in the city this weekend, the Williams team is promoting its partnership with Komatsu on the screens at Callao City...

MCDONALD’S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTS

SEPTEMBER 2026Actions on our screens MCDONALD'S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTSMcDonald’s has once again chosen our screens, this time to announce the launch of its new Big Arch, designed for those who are really craving the brand’s...

EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA

SEPTEMBER 2026Actions on our screens EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA There is a place where all beauty comes together. El Corte Inglés Beauty is launching a campaign across the 15 screens of the Circuito Gran Vía to...

RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍA

SEPTEMBER 2026Actions on our screens RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍARay-Ban is once again turning to our screens, this time to showcase its Scuderia Ferrari collection. With the Madrid F1 Grand Prix just around the corner, the...

CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO

SEPTEMBER 2026Actions on our screens CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO‘Welcome to our best era yet’. Coca-Cola Zero is launching a campaign across the 15 screens of the Circuito Gran Vía to publicise its rebranding. The advert features a...

MARKETING ACTIONS ON OUR SCREENS

100 YEARS OF CINES CALLAO

cine de verano

CINES CALLAO TURNED PLAZA DEL CALLAO INTO AN OUTDOOR SUMMER CINEMA TO CELEBRATE ITS 100TH ANNIVERSARY WITH MADRID

SUMMER CINEMA AT CINES CALLAO

CINES CALLAO IS CELEBRATING ITS 100TH ANNIVERSARY BY INVITING MADRID TO A FREE SUMMER CINEMA EVENT

AY-CALLAO

AY, CALLAO! CINES CALLAO CELEBRATED ITS CENTENARY WITH A NIGHT OF CABARET, PRIDE AND POPULAR CINEMA

OUR CASE STUDIES

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OUR LATEST EVENTS

ATRESPLAYER PREMIUM CHOOSES CALLAO FOR UPA NEXT PREMIERE

ATRESPLAYER PREMIUM CHOOSES CALLAO FOR UPA NEXT PREMIERE

MAY 2023 EVENTS IN OUR SPACE  ATRESPLAYER PREMIUM CHOOSES CALLAO FOR UPA NEXT PREMIERE   The doors of Cines Callao were packed to receive the stars of UPA Next, the sequel to the series 'Un paso adelante' (UPA), which was so successful 20 years ago. Miguel Ángel...

EMOTIONAL FAREWELL TO BLANCA PALOMA ON HER WAY TO EUROVISION

EMOTIONAL FAREWELL TO BLANCA PALOMA ON HER WAY TO EUROVISION

MAY 2023 EVENTS IN OUR SPACE   EMOTIONAL FAREWELL TO BLANCA PALOMA ON HER WAY TO EUROVISION    Once again, RTVE  chose our space to say goodbye and wish all the luck in the world to the Spanish representative at the Eurovision Song Contest. Hundreds of fans filled the...

PREMIERES

RTVE PRESENTS THE NEW “CUÉNTAME” SEASON AT CALLAO

RTVE PRESENTS THE NEW “CUÉNTAME” SEASON AT CALLAO

JANUARY 2018 OUR PREMIERES  RTVE PRESENTS THE NEW "CUÉNTAME" SEASON AT CALLAO   RTVE chose Cines Callao to present the new 19th season of "Cuéntame." All the Alcántaras came to the premiere, along with other main characters from the series mingling with well-known...

3D AD CAMPAIGNS

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LIVE BROADCASTS

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SCREEN SYNCHRONIZATION

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MOBILE RETARGETING

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AUGMENTED REALITY (AR)

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CALLAO CITY ARTS

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CORPORATE SOCIAL RESPONSIBILITY

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