CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

EMIRATES INVITES US TO TRY ITS PREMIUM ECONOMY CLASS CABIN ON THE CIRCUITO GRAN VÍA

SEPTEMBER 2025Actions on our screens EMIRATES INVITES US TO TRY ITS PREMIUM ECONOMY CLASS CABIN ON THE CIRCUITO GRAN VÍA New Emirates campaign on the Gran Vía Circuit. This time, inviting us to try their Premium Economy cabin. A new feature, only available on selected...

GRAN VIA CIRCUIT: IMPACTS ON THE GRAN VIA CIRCUIT INCREASE BY 18% IN THE SECOND QUARTER OF 2025

SEPTEMBER 2025Actions on our screens GRAN VIA CIRCUIT: IMPACTS ON THE GRAN VIA CIRCUIT INCREASE BY 18% IN THE SECOND QUARTER OF 2025 Traffic around our screens is on the rise again! The impact achieved by Circuito Gran Vía grew by 18% in the second quarter of 2025,...

OPPO UNVEILS THE NEW RENO14 SERIES AT AN EXPERIENTIAL EVENT IN CALLAO CINEMAS

SEPTEMBEREVENTS IN OUR SPACE OPPO UNVEILS THE NEW RENO14 SERIES AT AN EXPERIENTIAL EVENT IN CALLAO CINEMASOPPO, a leading global brand in smart devices, unveiled its new Reno14 series on 2 September at the Callao Cinemas in Madrid. The series includes the Reno14 5G,...

KAVE HOME PROPOSES CREATING OUR HOME IN CALLAO CITY LIGHTS

SEPTEMBER 2025Actions on our screens KAVE HOME PROPOSES CREATING OUR HOME IN CALLAO CITY LIGHTS The furniture and decoration company Kave Home is launching a campaign on the outdoor screens of Cines Callao to promote its shops and interior design services. “There are...

AIR FRANCE INVITES US TO “TOUCH THE SKY WITH ELEGANCE” AT CALLAO CITY LIGHTS

AUGUST 2025Actions on our screens AIR FRANCE INVITES US TO “TOUCH THE SKY WITH ELEGANCE” AT CALLAO CITY LIGHTS Paris, New York, Hong Kong... These are the destinations Air France invites us to visit in the campaign it has just launched on the Callao City Lights...

THE ALBACETE FAIR, STAR OF THE CIRCUITO GRAN VÍA

AUGUST 2025Actions on our screens THE ALBACETE FAIR, STAR OF THE CIRCUITO GRAN VÍA Culture, gastronomy and commerce. These are just some of the activities on offer in Albacete during its fair, which runs from 7 to 17 September. To mark the occasion, the city council...

MARKETING ACTIONS ON OUR SCREENS

OUR CASE STUDIES

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE DYNAMIC CREATIVITY  |  PEPSICoTECHNICAL SPECIFICATIONS Campaign date: June and July 2021 Advertiser: PepsiCo Media agency: OMD Creative agency: El Ruso de Rocky Under the slogan 'Nothing tastes better than a 100%...

TOM CLANCY’S WITHOUT REMORSE

TOM CLANCY’S WITHOUT REMORSE

TOM CLANCY'S WITHOUT REMORSE 3D CREATIVITY  |  Amazon Prime VideoTECHNICAL SPECIFICATIONS Campaign date: April 2021 Advertiser: Amazon Prime Video Media agency: IPG Media Brands Creative agency: BCN Visuals Amazon Prime Video, on the occasion of the premiere of 'TOM...

SIZE MATTERS WHEN WE TALK ABOUT SNACKS

SIZE MATTERS WHEN WE TALK ABOUT SNACKS

SIZE MATTERS WHEN WE TALK ABOUT SNACKS DYNAMIC CREATIVITY |  Cheetos (PepsiCo)TECHNICAL SPECIFICATIONS Campaign date: February 2021 Advertiser: Cheetos (PepsiCo) Media agency: OMD Creative agency: Sips and Bites Under the slogan 'Size matters (when we talk about...

OUR LATEST EVENTS

GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM

GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM

APRIL 2024 EVENTS IN OUR SPACE  GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM  Sony Pictures  once again chose us as the setting for one of its events, this time for the premiere of 'Garfield: The Movie', which took place yesterday with a large number...

FC24 VIRTUAL CHAMPIONSHIP POWERED BY MUTUA MADRID OPEN AT CALLAO

FC24 VIRTUAL CHAMPIONSHIP POWERED BY MUTUA MADRID OPEN AT CALLAO

APRIL 2024 EVENTS IN OUR SPACE  FC24 VIRTUAL CHAMPIONSHIP POWERED BY MUTUA MADRID OPEN AT CALLAOCines Callao was the venue for the FC24 Virtual Championship powered by Mutua Madrid Open, a virtual eSports competition that will be played exclusively on PlayStation 5....

CINES CALLAO PROTAGONIST IN RNE’S ‘CRÓNICA DE MADRID’

CINES CALLAO PROTAGONIST IN RNE’S ‘CRÓNICA DE MADRID’

APRIL 2024 CCL IN THE MEDIA  CINES CALLAO PROTAGONIST IN RNE'S 'CRÓNICA DE MADRID'.Our events director, Sergio Gómez, was on Radio Nacional de España  'Crónica de Madrid' to tell the details of the biggest refurbishment in the history of Cines Callao. "We have...

3D AD CAMPAIGNS

MAHOU 00 TOSTADA DISMANTLES PREJUDICES IN GRAN VÍA CIRCUIT

MAHOU 00 TOSTADA DISMANTLES PREJUDICES IN GRAN VÍA CIRCUIT

FEBRUARY 2023 Actions in our screens  MAHOU 00 TOSTADA DISMANTLES PREJUDICES IN GRAN VÍA CIRCUIT    #Mahou00Tostada dressed up the screens of the Gran Vía Circuit, the largest large-format digital circuit in urban environments in Spain, to disprove prejudices. The...

THE TOUS BEARS ARRIVE ON THE GRAN VIA

THE TOUS BEARS ARRIVE ON THE GRAN VIA

DECEMBER 2022 Actions in our screens  THE TOUS BEARS ARRIVE ON THE GRAN VIA    The jewellery and accessories firm Tous has launched an original Christmas campaign on several screens at Circuito Gran Vía, featuring the 3D image of the brand's famous logo. Una acción,...

SCREEN SYNCHRONIZATION

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PREMIERES

FULL HOUSE AT THE PREMIERE OF ‘CRISTO Y REY’

FULL HOUSE AT THE PREMIERE OF ‘CRISTO Y REY’

JANUARY 2023 EVENTS IN OUR SPACE  FULL HOUSE AT THE PREMIERE OF 'CRISTO Y REY'  Nobody wanted to miss the preview at Cines Callao of 'Cristo y Rey', the eagerly awaited series about the relationship between Bárbara Rey and Ángel Cristo, which can now be seen on...

C.TANGANA PREMIERES HIS FIRST FILM AS AN ACTOR IN CALLAO CINEMAS

C.TANGANA PREMIERES HIS FIRST FILM AS AN ACTOR IN CALLAO CINEMAS

OCTOBER 2022 EVENTS IN OUR SPACE  C.TANGANA PREMIERES HIS FIRST FILM AS AN ACTOR IN CALLAO CINEMASFull house at Callao Cinemas. The premiere of C. Tangana's first film as an actor was not to be missed. The popular singer is one of the protagonists of 'Un año, una...

MOBILE RETARGETING

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LIVE BROADCASTS

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AUGMENTED REALITY (AR)

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CALLAO CITY ARTS

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CORPORATE SOCIAL RESPONSIBILITY

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