CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

100 YEARS OF THE BEST FILMS

We are celebrating our 100th anniversary. A century full of cinematic milestones and innovations that have made the Cines Callao building an icon in the world of cinema, events and outdoor advertising.

CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’

APRIL 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’Once again, Callao was the scene of a fan frenzy. Hundreds of fans gathered outside our cinemas to welcome the stars of ‘Boulevard’, the film that brings to the big screen the young adult love...

CALLAO CITY LIGHTS, SHOWCASE FOR H&M’S SPRING COLLECTION

MARCH 2026Actions on our screensCALLAO CITY LIGHTS, SHOWCASE FOR H&M’S SPRING COLLECTIONH&M has once again turned to our screens to showcase its spring fashion collection. In this new campaign, the brand presents a selection of women’s outfits available...

PREMIERE OF ‘BETTER TO LIVE WITHOUT FEAR’, ROSANA’S DOCUSERIES

MARCH 2025EVENTS IN OUR SPACEPREMIERE OF ‘BETTER TO LIVE WITHOUT FEAR’, ROSANA’S DOCUSERIESCines Callao was the venue chosen for the premiere of ‘Mejor vivir sin miedo’, the docuseries starring singer-songwriter Rosana Arbelo. An intimate and deeply personal project,...

THE SCREENS AT THE CINEMAS IN CALLAO AND AT THE LOPE DE VEGA AND COLISEUM THEATERS ARE TURNING OFF FOR THE PLANET

MARCH 2026Actions on our screensTHE SCREENS AT THE CINEMAS IN CALLAO AND AT THE LOPE DE VEGA AND COLISEUM THEATERS ARE TURNING OFF FOR THE PLANETOnce again this year, we have joined WWF’s Earth Hour initiative, which aims to raise awareness about the importance of...

STUNNING 3D DISPLAY OF ZADIG L’INTENSE AT CALLAO CITY LIGHTS

MARCH 2026Actions on our screensSTUNNING 3D DISPLAY OF ZADIG L'INTENSE AT CALLAO CITY LIGHTSTo mark the launch of Zadig L’Intense, the new fragrance from Zadig & Voltaire Parfums, Shiseido has unveiled a new campaign on the outdoor screens at Cines Callao. It...

‘TORRENTE, PRESIDENT,’ THE MOST ANTICIPATED MOVIE OF THE YEAR, NOW PLAYING AT CINEMAS IN CALLAO

MARCH 2025EVENTS IN OUR SPACE ‘TORRENTE, PRESIDENT,’ THE MOST ANTICIPATED MOVIE OF THE YEAR, NOW PLAYING AT CINEMAS IN CALLAOAn afternoon of movies and comedy at Cines Callao. As expected, the premiere of *Torrente, President* drew huge crowds to our theaters and the...

MARKETING ACTIONS ON OUR SCREENS

LASERUM EMPLOYS HUMOR TO PROMOTE ITS LASER HAIR REMOVAL AT CALLAO

MARCH 2025 Actions on our screens LASERUM EMPLOYS HUMOR TO PROMOTE ITS LASER HAIR REMOVAL AT...

REDKEN PRESENTS ITS NEW HAIR SERUM BY SABRINA CARPENTER

MARCH 2025 Actions on our screens REDKEN PRESENTS ITS NEW HAIR SERUM BY SABRINA CARPENTERRedken,...

VIAJES EL CORTE INGLÉS TAKES YOU TO IRELAND IN CIRCUITO GRAN VÍA

MARCH 2025Actions on our screensVIAJES EL CORTE INGLÉS TAKES YOU TO IRELAND IN CIRCUITO GRAN VÍAOn...

GOOGLE TRANSFORMS CALLAO SQUARE INTO A “PASAPALABRA” STAGE

MARCH 2025 Actions on our screens GOOGLE TRANSFORMS CALLAO SQUARE INTO A “PASAPALABRA” STAGE To...

ISSEY MIYAKE LAUNCHES NEW FRAGRANCE AT CALLAO CITY LIGHTS

MARCH 2025 Actions on our screens ISSEY MIYAKE LAUNCHES NEW FRAGRANCE AT CALLAO CITY LIGHTSOn the...

BUGABOO PRESENTS ITS NEW BUGGY AT CALLAO CITY LIGHTS

MARCH 2025 Actions on our screens BUGABOO PRESENTS ITS NEW BUGGY AT CALLAO CITY LIGHTSBugaboo,...

ALLIANZ INVITES US TO BE BRAVE IN CIRCUITO GRAN VÍA

MARCH 2025 Actions on our screens ALLIANZ INVITES US TO BE BRAVE IN CIRCUITO GRAN VÍATo start...

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Latest Publications

100 YEARS OF CINES CALLAO

One Hundredth Anniversary of Callao Cinemas

ONE HUNDRED YEARS OF THE BEST FILMS

‘LOVE IN CALLAO’: CINES CALLAO CELEBRATES VALENTINE’S DAY BY SEARCHING FOR THE PERFECT COUPLE TO GO TO THE CINEMA WITH. YEARS OF THE BEST CINEMA.

OUR CASE STUDIES

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE DYNAMIC CREATIVITY | PEPSICoTECHNICAL SPECIFICATIONS Campaign date: June and July 2021 Advertiser: PepsiCo Media agency: OMD Creative agency: El Ruso de Rocky Under the slogan 'Nothing tastes better than a 100%...

TOM CLANCY’S WITHOUT REMORSE

TOM CLANCY'S WITHOUT REMORSE 3D CREATIVITY | Amazon Prime VideoTECHNICAL SPECIFICATIONS Campaign date: April 2021 Advertiser: Amazon Prime Video Media agency: IPG Media Brands Creative agency: BCN Visuals Amazon Prime Video, on the occasion of the premiere of 'TOM...

SIZE MATTERS WHEN WE TALK ABOUT SNACKS

SIZE MATTERS WHEN WE TALK ABOUT SNACKS DYNAMIC CREATIVITY | Cheetos (PepsiCo)TECHNICAL SPECIFICATIONS Campaign date: February 2021 Advertiser: Cheetos (PepsiCo) Media agency: OMD Creative agency: Sips and Bites Under the slogan 'Size matters (when we talk about...

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OUR LATEST EVENTS

EL CIELO DE CALLAO NEW VENUE FOR CORPORATE EVENTS AT CALLAO CITY LIGHTS

ENERO 2025 EVENTS IN OUR SPACE EL CIELO DE CALLAO, NEW VENUE FOR CORPORATE EVENTS AT CALLAO CITY LIGHTSCallao City Lights has inaugurated El Cielo de Callao, the iconic terrace of Cines Callao, as a new venue available for corporate events. A place full of history...

EXCITEMENT AND NOSTALGIA AT THE PREMIERE OF ‘FOQ: THE NEW GENERATION’

FEBRUARY 2024 Events in our space EXCITEMENT AND NOSTALGIA AT THE PREMIERE OF ‘FOQ: THE NEW GENERATION’ Atresplayer once again chose our space, this time to celebrate the premiere of ‘FoQ: La nueva generación’, the platform's original series that premiered on 16...

CINES CALLAO, PROTAGONISTS IN TELEMADRID

FEBRUARY 2025 CCL IN MEDIA CINES CALLAO, PROTAGONISTS IN TELEMADRIDThe TV show ‘Enamorados de Madrid’ went to Cines Callao to talk about its history and see in situ the majesty and beauty of our emblematic building which, in 2026, will celebrate its first centenary....

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PREMIERES

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

JANUARY 2024EVENTS IN OUR SPACEFUN PREMIERE OF 'THE QUEEN OF THE CONVENT' Comedy evening at Callao Cinemas. On January 25 we were the scene of the premiere of 'La reina del convento', a story of friendship full of humor starring, among others, Mario Vaquerizo, Isabel...

FILM AND FASHION AT THE PREMIERE OF `CRISTÓBAL BALENCIAGA’ THE NEW DISNEY+ SERIES

JANUARY 2024 EVENTS IN OUR SPACE FILM AND FASHION AT THE PREMIERE OF `CRISTÓBAL BALENCIAGA' THE NEW DISNEY+ SERIES Cines Callao put on its best clothes to welcome the stars of 'Cristóbal Balenciaga', the new series about the life of the enigmatic Basque designer...

GLITZ AND GLAMOUR AT THE PREMIERE OF ‘DRESSED IN BLUE’

DECEMBER 2023 EVENTS IN OUR SPACE GLITZ AND GLAMOUR AT THE PREMIERE OF 'DRESSED IN BLUE' Nueva premier de atresplayer en nuestros cines. Esta vez, desplegamos la alfombra roja para recibir a las protagonistas y creadores de ‘Vestidas de azul’, la esperada serie...

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3D AD CAMPAIGNS

HYUNDAI KONA SURPRISES IN CALLAO WITH SPECTACULAR 3D ACTION

SEPTEMBER 2023 Actions on our screens ALHAMBRA INVITES TO TRY ITS NEW MINI 1925 WITH 3D CAMPAIGN IN CALLAO CITY LIGHTS The South Korean carmaker launches a 3D campaign on the screens of Callao City Lights to present the new Hyundai Kona, the brand's most...

ALHAMBRA INVITES TO TRY ITS NEW MINI 1925 WITH 3D CAMPAIGN IN CALLAO CITY LIGHTS

SEPTEMBER 2023 Actions on our screens ALHAMBRA INVITES TO TRY ITS NEW MINI 1925 WITH 3D CAMPAIGN IN CALLAO CITY LIGHTS Cervezas Alhambra (Mahou San Miguel Group) launches 3D campaign on the outdoor screens of Cines Callao to advertise the new Mini Alhambra Reserva...

PUMA’S SPECTACULAR 3D CAMPAIGN IN CALLAO CITY LIGHTS

SEPTEMBER 2023 Acciones en nuestras pantallas PUMA'S SPECTACULAR 3D CAMPAIGN IN CALLAO CITY LIGHTS We start the new academic year with an impressive 3D campaign by the sports brand PUMA on the outdoor screens of the Callao Cinemas. A very realistic action that shows...

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