CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

100th Anniversary of Cines Callao

100 YEARS OF THE BEST CINEMA

We are celebrating our 100th anniversary. A century marked by cinematic milestones and innovations that have made the Cines Callao building an icon in the worlds of cinema, events and outdoor advertising.

ICÓNICA FEST FILLS THE GRAN VÍA WITH MUSIC

MAY 2026Actions on our screens ICÓNICA FEST FILLS THE GRAN VÍA WITH MUSICIcónica Santalucía Sevilla Fest has launched a campaign on the Gran Vía to announce some of the stars who will headline this year’s line-up. The festival with the highest attendance figures will...

CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARY

MAY 2026Actions on our screens CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARYDel 11 al 17 de mayo, las icónicas pantallas exteriores de Cines Callao se transformaron en un gran lienzo urbano para celebrar...

PARTNERSHIP AGREEMENT BETWEEN CALLAO CITY LIGHTS AND JFT COMUNICACIÓN

MAY 2026CCL IN MEDIA PARTNERSHIP AGREEMENT BETWEEN CALLAO CITY LIGHTS AND JFT COMUNICACIÓNCallao City Lights has reached an agreement with JFT Comunicación for the latter to exclusively market its large-format screens in the Canary Islands. As a result, the Canarian...

JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍA

MAY 2026Actions on our screens JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍAThe best sound is coming to the heart of Madrid. JBL is launching a campaign across the 15 screens of the Circuito Gran Vía to showcase its new JBL Live over-ear headphones....

A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMAS

MAY 2025EVENTS IN OUR SPACE A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMASThe Star Wars universe is back on the big screen! Cines Callao was the venue chosen by Disney to kick off the European tour for *The Mandalorian & Grogu*. This highly...

STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTS

MAY 2026EVENTS IN OUR SPACE STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTSStarbucks, the world’s leading coffee roaster and retailer and a brand operated by Alsea in Spain since 2018, chose our venue to host a conference for its employees in the Iberian...

MARKETING ACTIONS ON OUR SCREENS

100 YEARS OF CINES CALLAO

San Isidro Cines Callao

CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARY

CENTENARY BINGO

CINES CALLAO CELEBRATES ITS CENTENARY WITH A BINGO NIGHT INSPIRED BY 1980s CINEMA

Telemadrid Centenario Callao Cinemas

‘THE CENTENARY OF CINES CALLAO, FEATURED ON TELEMADRID NEWS

OUR CASE STUDIES

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OUR LATEST EVENTS

OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTS

OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTS

OCTOBER 2024 EVENTS IN OUR SPACE  OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTSOttobock, a global company specialising in rehabilitation technologies and solutions, chose our space to celebrate ‘Innovation is you’, an event where the latest developments...

INIMITABLES’ RETURNS TO FILL CALLAO CINEMAS WITH HUMOUR

INIMITABLES’ RETURNS TO FILL CALLAO CINEMAS WITH HUMOUR

OCTOBER 2024 EVENTS IN OUR SPACE  INIMITABLES' RETURNS TO FILL CALLAO CINEMAS WITH HUMOURFor another year, Palacios, a company from La Rioja specialising in the production of sausages, chose our emblematic Sala1 to hold the final gala of ‘Inimitables’. This third...

‘THE WALKING DEAD: DARYL DIXON’ SEASON II WORLD PREMIERE

‘THE WALKING DEAD: DARYL DIXON’ SEASON II WORLD PREMIERE

OCTUBRE 2024EVENTS IN OUR SPACEZOMBIE INVASION IN CALLAO AT THE WORLD PREMIERE OF THE SECOND SEASON OF ‘THE WALKING DEAD: DARYL DIXON’.Great expectation in the Plaza del Callao before the arrival of the protagonists of the second season of ‘The Walking Dead: Daryl...

PREMIERES

ACCLAIMED PREMIERE OF TRANSFORMERS IN CALLAO CINEMAS

ACCLAIMED PREMIERE OF TRANSFORMERS IN CALLAO CINEMAS

JUNE 2023 EVENTS IN OUR SPACE  ACCLAIMED PREMIERE OF TRANSFORMERS IN CALLAO CINEMAS  Hundreds of fans attended the preview in our emblematic Sala 1 of 'Transformers: Awakening of the Beasts', the new instalment of the successful film saga. Presentado por Tony Aguilar,...

ATRESPLAYER PREMIUM CHOOSES CALLAO FOR UPA NEXT PREMIERE

ATRESPLAYER PREMIUM CHOOSES CALLAO FOR UPA NEXT PREMIERE

MAY 2023 EVENTS IN OUR SPACE  ATRESPLAYER PREMIUM CHOOSES CALLAO FOR UPA NEXT PREMIERE   The doors of Cines Callao were packed to receive the stars of UPA Next, the sequel to the series 'Un paso adelante' (UPA), which was so successful 20 years ago. Miguel Ángel...

THE STARS OF ‘MARVELLOUS DISASTER’ SHAKE UP CALLAO

THE STARS OF ‘MARVELLOUS DISASTER’ SHAKE UP CALLAO

MARZO 2023 EVENTOS EN NUESTRO ESPACIO LOS PROTAGONISTAS DE ‘MARAVILLOSO DESASTRE’ REVOLUCIONAN CALLAO Cines Callao fue escenario del estreno mundial de ‘Maravilloso desastre’. Cientos de seguidores esperaban a las puertas de nuestros cines la llegada de Dylan Sprouse...

3D AD CAMPAIGNS

L’OR FILLS THE GRAND VIA CIRCUIT SCREENS WITH COFFEE

L’OR FILLS THE GRAND VIA CIRCUIT SCREENS WITH COFFEE

OCTOBER 2022 Actions on our Screens  L'OR FILLS THE GRAND VIA CIRCUIT SCREENS WITH COFFEE    A L'OR capsule protrudes from the screen and is enveloped by a swirl of golden powder and coffee beans, giving way to the L'OR Barista Sublime coffee machine. With a toast...

GILLETE LABS ADVERTISES WITH JOAQUÍN IN GRAN VÍA CIRCUIT USING 3D

GILLETE LABS ADVERTISES WITH JOAQUÍN IN GRAN VÍA CIRCUIT USING 3D

OCTOBER 2022Actions on our ScreensGILLETE LABS ADVERTISES WITH JOAQUÍN IN GRAN VÍA CIRCUIT USING 3D    Procter & Gamble has launched an eye-catching campaign at Circuito Gran Vía to announce the launch of Gillette Labs, the new razor with an exfoliating bar that...

L’ORÉAL PRO XXL LIFT

L’ORÉAL PRO XXL LIFT

OCTOBER 2022 Actions on our screens  L'ORÉAL PARIS TURNS CALLAO SQUARE INTO A SPECTACULAR BEAUTY SALON   L’Oréal Paris has carried out with the collaboration of Callao City Lights a striking action in the Plaza del Callao where popular influencers and also anonymous...

LIVE BROADCASTS

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SCREEN SYNCHRONIZATION

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MOBILE RETARGETING

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AUGMENTED REALITY (AR)

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CALLAO CITY ARTS

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CORPORATE SOCIAL RESPONSIBILITY

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