CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

CALLAO CITY LIGHTS AND GRAN VÍA CIRCUIT, SHOWCASE FOR NATIONAL AND INTERNATIONAL BRANDS IN 2025

DECEMBER 2025Actions on our screensCALLAO CITY LIGHTS AND GRAN VÍA CIRCUIT, SHOWCASE FOR NATIONAL AND INTERNATIONAL BRANDS IN 2025 We begin the year with some of the campaigns we have displayed on our screens throughout 2025. Over the last twelve months, national and...

CALLAO CITY LIGHTS, SETTING FOR THE OVEROPTION EXPERIENCE

DECEMBER 2025EVENTS IN OUR SPACECALLAO CITY LIGHTS, SETTING FOR THE OVEROPTION EXPERIENCEOur venue was chosen to host the Overoption Experience, an exclusive event for creators, marketers and entrepreneurs, organised by the Over Option agency to celebrate and launch a...

GARMIN PRESENTS ITS SMARTWATCH COLLECTION AT CIRCUITO GRAN VÍA

DECEMBER 2025Actions on our screensGARMIN PRESENTS ITS SMARTWATCH COLLECTION AT CIRCUITO GRAN VÍA Circuito Gran Vía has been chosen by Garmin to promote its collection of smartwatches this Christmas. Through various creative initiatives, the brand will showcase its...

EBRO “CAUSES ENVY” WITH ITS NEW MODEL, ON THE GRAN VÍA CIRCUIT

DECEMBER 2025Actions on our screensEBRO “CAUSES ENVY” WITH ITS NEW MODEL, ON THE GRAN VÍA CIRCUIT ‘Ebro con envidia de serie’ (Ebro with envy as standard) is the slogan for the campaign for the new EBRO s900 plug-in hybrid SUV that the car manufacturer has launched on...

JBL AND BENSON BOONE LAUNCH CAMPAIGN IN CALLAO CITY LIGHTS

DECEMBER 2025Actions on our screensJBL AND BENSON BOONE LAUNCH CAMPAIGN IN CALLAO CITY LIGHTS Audio equipment manufacturer  JBL  has launched a campaign on Callao City Lights screens to promote its premium Tour One M3 headphones. Under the slogan “Lead the way”, the...

OMODA & JAECOO PROMOTES THE OMODA 5 SUV AT THE GRAN VÍA CIRCUIT

DECEMBER 2025Actions on our screensOMODA & JAECOO PROMOTES THE OMODA 5 SUV AT THE GRAN VÍA CIRCUIT Chinese car manufacturer Omoda & Jaecco launches a campaign on the 15 screens of Circuito Gran Vía to promote the Omoda 5 SUV in its different versions. Under...

MARKETING ACTIONS ON OUR SCREENS

OUR CASE STUDIES

GISELLE

GISELLE

GISELLE MOBILE RETARGETING  |  Centro Nacional de Danza (INAEM)TECHNICAL SPECIFICATIONS Campaign date: November - December 2020 Advertiser: National Dance Centre (INAEM) Media agency: Iris Media More than 6 million outdoor impacts and an average CTR of over 0.7% were...

OUR LATEST EVENTS

VIATRIS HOLDS ITS ANNUAL CONVENTION IN CALLAO CITY LIGHTS

VIATRIS HOLDS ITS ANNUAL CONVENTION IN CALLAO CITY LIGHTS

OCTOBER 2024EVENTS IN OUR SPACEVIATRIS HOLDS ITS ANNUAL CONVENTION IN CALLAO CITY LIGHTSThe global healthcare company Viatris chose our space to hold its third annual convention on the peninsula. The event, which was attended by the company's employees in Spain and...

OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTS

OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTS

OCTOBER 2024 EVENTS IN OUR SPACE  OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTSOttobock, a global company specialising in rehabilitation technologies and solutions, chose our space to celebrate ‘Innovation is you’, an event where the latest developments...

INIMITABLES’ RETURNS TO FILL CALLAO CINEMAS WITH HUMOUR

INIMITABLES’ RETURNS TO FILL CALLAO CINEMAS WITH HUMOUR

OCTOBER 2024 EVENTS IN OUR SPACE  INIMITABLES' RETURNS TO FILL CALLAO CINEMAS WITH HUMOURFor another year, Palacios, a company from La Rioja specialising in the production of sausages, chose our emblematic Sala1 to hold the final gala of ‘Inimitables’. This third...

3D AD CAMPAIGNS

THE TOUS BEARS ARRIVE ON THE GRAN VIA

THE TOUS BEARS ARRIVE ON THE GRAN VIA

DECEMBER 2022 Actions in our screens  THE TOUS BEARS ARRIVE ON THE GRAN VIA    The jewellery and accessories firm Tous has launched an original Christmas campaign on several screens at Circuito Gran Vía, featuring the 3D image of the brand's famous logo. Una acción,...

GRAN VÍA CIRCUIT FILLS UP WITH CHRISTMAS

GRAN VÍA CIRCUIT FILLS UP WITH CHRISTMAS

DECEMBER 2022 Actions on our Screens  GRAN VÍA CIRCUIT FILLS UP WITH CHRISTMAS    Many advertisers have chosen our screens to show their Christmas campaigns these days. Here we show you some of them. ¡Gracias por confiar en nosotros!Other events in Callao City...

SCREEN SYNCHRONIZATION

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PREMIERES

CELEBRATING THE PREMIERE OF ‘LA CAJA DE ARENA’

CELEBRATING THE PREMIERE OF ‘LA CAJA DE ARENA’

NOVEMBER 2023 EVENTS IN OUR SPACE  CELEBRATING THE PREMIERE OF 'LA CAJA DE ARENA'  Atresmedia chose our space for the premiere of 'La caja de arena', a series that aims to make bullying visible and open the door to social dialogue. The preview was attended, among...

THE STARS OF ‘CULPA MÍA’ UNLEASH MADNESS IN CALLAO CINEMAS

THE STARS OF ‘CULPA MÍA’ UNLEASH MADNESS IN CALLAO CINEMAS

JUNE 2023 EVENTS IN OUR SPACE  THE STARS OF 'CULPA MÍA' UNLEASH MADNESS IN CALLAO CINEMAS  Full house in the Plaza del Callao to welcome the stars of 'Culpa mía', the first adaptation of the 'Culpables' trilogy that can now be seen on Amazon Prime Video. A spectacular...

MOBILE RETARGETING

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LIVE BROADCASTS

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AUGMENTED REALITY (AR)

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CALLAO CITY ARTS

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CORPORATE SOCIAL RESPONSIBILITY

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