CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

MADRID FILLS WITH PRIDE ON THE SCREENS OF CIRCUITO GRAN VÍA

JULY 2025Actions on our screens MADRID FILLS WITH PRIDE ON THE SCREENS OF CIRCUITO GRAN VÍASeveral entities, such as Madrid City Council, Ministry of Health, and the Ministry of Equality, among others, have launched campaigns on our screens to mark the celebration of...

ROSALIA AND TYLER STAR IN META’S NEW RELEASE IN CALLAO CITY LIGHTS

JULY 2025Actions on our screens ROSALIA AND TYLER STAR IN META'S NEW RELEASE IN CALLAO CITY LIGHTSMeta launches campaign on the outdoor screens of Cines Callao. With Rosalía and Tyler, the Creator, the company pays tribute to Instagram, on its 15th anniversary, as the...

A RAIN OF CELEBRITIES AT THE PREMIERE OF ‘PADRE NO HAY MÁS QUE UNO 5’

JUNE 2025Events in our space A RAIN OF CELEBRITIES AT THE PREMIERE OF 'PADRE NO HAY MÁS QUE UNO 5' Many familiar faces attended the premiere of ‘Padre no hay más que uno 5’. The preview was attended by most of the stars of the new and final instalment of this film...

CALLAO CITY LIGHTS, SPONSOR OF THE MADO 2025 AWARDS

JUNE 2025CCL IN MEDIA CALLAO CITY LIGHTS, SPONSOR OF THE MADO 2025 AWARDSCallao City Lights was one of the sponsors of MADO Madrid Pride this year.At the MADO 2025 Awards, presented last Thursday as part of the official Madrid Pride programme, we met the winners: the...

TWO AWARDS FOR CALLAO CITY LIGHTS AT OOH LOVERS 2025 AWARDS

JUNE 2025CCL IN MEDIA TWO AWARDS FOR CALLAO CITY LIGHTS AT OOH LOVERS 2025 AWARDSGold and silver for Callao City Lights at the III Edition of the OOH Lovers Awards, organised by the outdoor companies section of FEDE (the Federation of Advertising and Communication...

CÁCERES PROMOTES ITS TOURIST OFFER IN CIRCUITO GRAN VÍA

JUNE 2025Actions on our screens CÁCERES PROMOTES ITS TOURIST OFFER IN CIRCUITO GRAN VÍACulture, heritage, festivals, museums, sports, gastronomy, nature... These are the different tourist proposals that Cáceres presents in the new campaign that has just been launched...

MARKETING ACTIONS ON OUR SCREENS

OUR CASE STUDIES

GISELLE

GISELLE

GISELLE MOBILE RETARGETING  |  Centro Nacional de Danza (INAEM)TECHNICAL SPECIFICATIONS Campaign date: November - December 2020 Advertiser: National Dance Centre (INAEM) Media agency: Iris Media More than 6 million outdoor impacts and an average CTR of over 0.7% were...

OUR LATEST EVENTS

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

JANUARY 2024EVENTS IN OUR SPACEFUN PREMIERE OF 'THE QUEEN OF THE CONVENT'  Comedy evening at Callao Cinemas. On January 25 we were the scene of the premiere of 'La reina del convento', a story of friendship full of humor starring, among others, Mario Vaquerizo, Isabel...

3D AD CAMPAIGNS

STATE PORTS CELEBRATES ITS 30TH ANNIVERSARY IN CALLAO

STATE PORTS CELEBRATES ITS 30TH ANNIVERSARY IN CALLAO

DECEMBER 2022 EVENTS IN OUR SPACE  STATE PORTS CELEBRATES ITS 30TH ANNIVERSARY IN CALLAO    To celebrate its thirtieth anniversary, the public entity Puertos del Estado held an event at Cines Callao to highlight the success of the Spanish port system over the last...

L’OR FILLS THE GRAND VIA CIRCUIT SCREENS WITH COFFEE

L’OR FILLS THE GRAND VIA CIRCUIT SCREENS WITH COFFEE

OCTOBER 2022 Actions on our Screens  L'OR FILLS THE GRAND VIA CIRCUIT SCREENS WITH COFFEE    A L'OR capsule protrudes from the screen and is enveloped by a swirl of golden powder and coffee beans, giving way to the L'OR Barista Sublime coffee machine. With a toast...

GILLETE LABS ADVERTISES WITH JOAQUÍN IN GRAN VÍA CIRCUIT USING 3D

GILLETE LABS ADVERTISES WITH JOAQUÍN IN GRAN VÍA CIRCUIT USING 3D

OCTOBER 2022Actions on our ScreensGILLETE LABS ADVERTISES WITH JOAQUÍN IN GRAN VÍA CIRCUIT USING 3D    Procter & Gamble has launched an eye-catching campaign at Circuito Gran Vía to announce the launch of Gillette Labs, the new razor with an exfoliating bar that...

SCREEN SYNCHRONIZATION

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PREMIERES

KARAOKE AND G-MEN AT THE PREMIERE OF ‘VOY A PASÁRMELO BIEN’.

KARAOKE AND G-MEN AT THE PREMIERE OF ‘VOY A PASÁRMELO BIEN’.

AUGUST 2022 EVENTS IN OUR SPACE KARAOKE AND G-MEN AT THE PREMIERE OF 'VOY A PASÁRMELO BIEN'. Hundreds of fans of all ages attended the preview of Voy a pasármelo bien, the musical comedy to which the most mythical songs of Los Los Hombres G. provide the soundtrack....

MOBILE RETARGETING

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LIVE BROADCASTS

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AUGMENTED REALITY (AR)

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CALLAO CITY ARTS

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CORPORATE SOCIAL RESPONSIBILITY

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