OCTOBER 2021
Actions on our Screens
PROMPERU ‘OPENS’ A WINDOW TO MACHU PICCHU IN CALLAO CITY LIGHTS
A typical Peruvian cloth falls from the screens to reveal a spectacular image of Machu Picchu. This is the action that PromPerú (Commission for the Promotion of Peru for Export and Tourism) has initiated in Callao City Lights to promote tourism in the Andean country. The image of a hummingbird typical of the area fluttering over the screen serves to close this 3D piece designed by BCN Visuals.
Under the slogan ‘Wake up to new wonders in Peru. Plan your trip at despiertaenperu.com‘, the campaign has been planned by Irismedia and will run from 25 to 31 October.
This is the first 3D action that an international tourism brand has carried out in Callao City Lights.
Other events in Callao City Lights
CALLAO CITY LIGHTS STAGE OF THE X NEWSPAPER ADVERTISING DOOH FORUM
APRIL 2025EVENTS IN OUR SPACE CALLAO CITY LIGHTS STAGE OF THE X NEWSPAPER ADVERTISING DOOH FORUM Once again this year, our emblematic Room 1 was the setting for the DOOH Forum organized by...
MAX ROCKS CALLAO AT ‘THE LAST OF US’ SEASON 2 PREMIERE
APRIL 2025Events in our spaceMAX ROCKS CALLAO AT ‘THE LAST OF US’ SEASON 2 PREMIERE Hundreds of fans flocked to Cines Callao for the premiere of the second season of ‘The Last of Us’, the hit...
THE SKY OF CALLAO, SETTING FOR A MEETING OF EVENT AGENCIES ORGANISED BY IPMARK
APRIL 2025EVENTS IN OUR SPACE THE SKY OF CALLAO, SETTING FOR A MEETING OF EVENT AGENCIES ORGANISED BY IPMARKRound table discussion on current events in the world of events. IPMARK magazine chose our...
Other actions in Callao City Lights
HARIBO FLOODS CALLAO SQUARE WITH ITS NEW PICA GOLD BEARS
APRIL 2025Actions on our screens HARIBO FLOODS CALLAO SQUARE WITH ITS NEW PICA GOLD BEARSThe gummy candy company Haribo arrives to the screens of Callao City Lights with a 3D action to announce the...
XIAOMI HIGHLIGHTS THE PHOTOGRAPHIC QUALITIES OF ITS SMARTPHONES ON THE GRAN VÍA CIRCUIT
APRIL 2025Actions on our screens XIAOMI HIGHLIGHTS THE PHOTOGRAPHIC QUALITIES OF ITS SMARTPHONES ON THE GRAN VÍA CIRCUITXiaomi has chosen the screens of Circuito Gran Vía to present its new mobile...
MUTUA MADRID OPEN TURNS UP THE HEAT AT CALLAO CITY LIGHTS
APRIL 2025Actions on our screens MUTUA MADRID OPEN TURNS UP THE HEAT AT CALLAO CITY LIGHTSOnce again, the Mutua Madrid Open on our screens to announce its new edition in the capital. On this...
