APRIL 2024
Actions on our screens
ENTERPRISE FILLS THE GREAT ROAD WITH IMPOSSIBLE LANDSCAPES
Enterprise Mobility, the largest car hire company in the world, launches a campaign in Circuito Gran Vía to communicate its brand values. Made up of 3 different creatives, the action emphasises the company’s objective of connecting people, bearing in mind the needs of each customer and the future of mobility.
And to illustrate these messages, the campaign shows the image of a person next to a vehicle in impossible environments, where the sky is a motorway where vehicles circulate, the landscape of a city or the road an infinite road of curves on the side of a mountain. Media management was handled by IPG Mediabrands.
Other events in Callao City Lights
CINES CALLAO HOSTS THE PREVIEW OF ‘EL AÑO DEL RELEVO’ (THE YEAR OF THE RELAY)
DECEMBER 2024 Events in our space CINES CALLAO HOSTS THE PREVIEW OF ‘EL AÑO DEL RELEVO’ (THE YEAR OF THE RELAY) Cines Callao was the setting for the premiere of ‘El año del relevo’, a documentary...
JOAQUÍN CORTÉS, PROTAGONIST AT RED FUN EXPERIENCES EVENT
NOVEMBER 2024 EVENTS IN OUR SPACE JOAQUÍN CORTÉS, PROTAGONIST AT RED FUN EXPERIENCES EVENTThe Red Fun Experiences chose our space to unveil its new image. And it did it in style, with a stellar...
OCO, THE SHOW’ FUSES FLAMENCO AND ROCK IN CALLAO CITY LIGHTS
OCTUBRE 2024Events in our spaceOCO, THE SHOW' FUSES FLAMENCO AND ROCK IN CALLAO CITY LIGHTS The shows are back at Callao City Lights. On 25 October we celebrated the premiere of ‘Oco, The Show’, a...
Other actions in Callao City Lights
LOTERIAS PROMOTES ITS CHRISTMAS RAFFLE AT CIRCUITO GRAN VÍA
DECEMBER 2024 Actions on our screens LOTERIAS PROMOTES ITS CHRISTMAS RAFFLE AT CIRCUITO GRAN VÍAThe characteristic lottery hype comes to the screens of Circuito Gran Vía to announce once again this...
H&M CELEBRATES LOVE AT GRAN VÍA CIRCUIT
DECEMBER 2024 Actions on our screens H&M CELEBRATES LOVE AT GRAN VÍA CIRCUITAn ode to love in all its versions. This is the new campaign that H&M has launched in Circuito Gran Vía to...
JD SPORTS CELEBRATES THE ROLE OF THE FAMILY AT CIRCUITO GRAN VÍA
DECEMBER 2024 Actions on our screens JD SPORTS CELEBRATES THE ROLE OF THE FAMILY AT CIRCUITO GRAN VÍAAna Mena and Omar Montes star in ‘Familia’, the campaign that the JD Sports shop has just...
