SEPTEMBER 2021
CCL IN THE MEDIA
NINE SUCCESS STORIES ON THE SCREENS OF CALLAO CINEMAS
Callao City Lights: technology and creativity applied to the outdoors
Callao City Lights, marca bajo la cual se comercializan las pantallas exteriores de los madrileños Cines Callao, es uno de los ejemplos más vanguardistas del DOOH en España. Gracias a la tecnología incorporada en los últimos años y a las posibilidades creativas del medio, la compañía ha sido soporte de acciones muy notorias que han cobrado aún mayor protagonismo gracias al tamaño de sus pantallas y a su ubicación en el centro de Madrid, en la plaza más transitada de España. A continuación, ofrecemos una selección de algunas de ellas.
Other events in Callao City Lights
A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMAS
MAY 2025EVENTS IN OUR SPACE A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMASThe Star Wars universe is back on the big screen! Cines Callao was the venue chosen by Disney to kick...
STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTS
MAY 2026EVENTS IN OUR SPACE STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTSStarbucks, the world’s leading coffee roaster and retailer and a brand operated by Alsea in Spain since 2018,...
CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’
APRIL 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’Once again, Callao was the scene of a fan frenzy. Hundreds of fans gathered outside our cinemas to welcome the stars of...
Other actions in Callao City Lights
JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍA
MAY 2026Actions on our screens JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍAThe best sound is coming to the heart of Madrid. JBL is launching a campaign across the 15 screens of the...
CALVIN KLEIN’S EUPHORIA AND ROSALÍA INVITE AUDIENCES TO SHOW THEIR MOST SENSUAL SIDE AT CALLAO CITY LIGHTS
APRIL 2026Actions on our screensCALVIN KLEIN’S EUPHORIA AND ROSALÍA INVITE AUDIENCES TO SHOW THEIR MOST SENSUAL SIDE AT CALLAO CITY LIGHTSThe iconic Euphoria fragrance takes another step forward in...
NESPRESSO LAUNCHES VERTUO UP WITH DUA LIPA ON GRAN VÍA
MAY 2026Actions on our screensNESPRESSO LAUNCHES VERTUO UP WITH DUA LIPA ON GRAN VÍA‘Every coffee, a new world’. This is the slogan at the heart of the campaign that Nespresso has just launched on...
