JANUARY 2022
Actions on our Screens
BALEÀRIA DOCKS ONE OF ITS FERRIES IN CALLAO SQUARE
The campaign begins with a newspaper showing the news of a ferry docking in Callao. It then shows an image of the square flooded with water and crossed by the Eleanor Roosevelt ferry. The 3D effect is seen in a school of dolphins swimming placidly around the company’s name.
The action is part of the campaign that Baleària has launched to mark its participation in FITUR, the international tourism fair to be held in Madrid from 19 to 23 February.
The campaign, in collaboration with Havas Media and Proximia Havas, also includes a competition on Instagram with the hashtag #SéDondeAtracaBaleària, which challenges users to capture with their mobile phones the Baleària fast ferry as it crosses Madrid and share it on their profile. Participants will be entered into a draw for a year’s free tickets to any of Baleària’s destinations, including a companion and vehicle.
Other events in Callao City Lights
IPMARK MAGAZINE AND CALLAO CITY LIGHTS HOLD A COLLOQUIUM WITH EVENT AGENCIES IN CALLAO CINEMAS
APRIL 2022 EVENTS IN OUR SPACE IPMARK MAGAZINE AND CALLAO CITY LIGHTS HOLD A COLLOQUIUM WITH EVENT AGENCIES AT THE CALLAO CINEMASWith the aim of assessing the current state of the events industry,...
SUCCESSFUL CHARITY SCREENING OF THE DOCUMENTARY SERIES “EL CAMINO INTERIOR”.
APRIL 2022 EVENTS IN OUR SPACE SUCCESSFUL CHARITY SCREENING OF THE DOCUMENTARY SERIES "EL CAMINO INTERIOR". Nearly 1200 people attended the charity screening of ‘El Camino Interior’, the documentary...
JARED LETO REVOLUTIONIZES CALLAO AT THE PREMIERE OF ‘MORBIUS’.
MARCH 2022 EVENTS IN OUR SPACE JARED LETO REVOLUTIONIZES CALLAO AT THE PREMIERE OF 'MORBIUS'. International premieres are back! Jared Leto revolutionized the Plaza del Callao on his arrival to our...
Other actions in Callao City Lights
THE EXOTICISM OF MOROCCO COMES TO THE CALLAO SQUARE
MAY 2022 Actions on our Screens The exoticism of Morocco comes to Callao square Thanks to a 3D campaign on the screens of Callao City Lights La Oficina Nacional de Turismo de Marruecos has launched...
IMPRESSIVE CAMPAIGN ON THE OCCASION OF THE MUTUA OPEN MADRID 2022
ABRIL 2022 Acciones en nuestras Pantallas Impactante campaña con motivo del Mutua Madrid Open 2022 Bajo el lema ‘Ven a la fiesta del tenis’, Mutua Madrid Open ha iniciado una llamativa campaña en...
CALLAO CITY LIGHTS BROADCASTS LIVE THE CONCERT ‘SAVE UKRAINE: #STOPWAR’
MARCH 2022 Actions on our Screens CALLAO CITY LIGHTS BROADCASTS LIVE THE CONCERT 'SAVE UKRAINE: #STOPWAR' Held in Warsaw, this charity event was broadcast in more than 20 countries and was attended...
