CALLAO CITY LIGHTS NEWS

All the news about Callao City Lights. Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre.

100 YEARS OF THE BEST CINEMA

We are celebrating our 100th anniversary. A century marked by cinematic milestones and innovations that have made the Cines Callao building an icon in the worlds of cinema, events and outdoor advertising.

ICÓNICA FEST FILLS THE GRAN VÍA WITH MUSIC

MAY 2026Actions on our screens ICÓNICA FEST FILLS THE GRAN VÍA WITH MUSICIcónica Santalucía Sevilla Fest has launched a campaign on the Gran Vía to announce some of the stars who will headline this year’s line-up. The festival with the highest attendance figures will...

CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARY

MAY 2026Actions on our screens CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARYDel 11 al 17 de mayo, las icónicas pantallas exteriores de Cines Callao se transformaron en un gran lienzo urbano para celebrar...

PARTNERSHIP AGREEMENT BETWEEN CALLAO CITY LIGHTS AND JFT COMUNICACIÓN

MAY 2026CCL IN MEDIA PARTNERSHIP AGREEMENT BETWEEN CALLAO CITY LIGHTS AND JFT COMUNICACIÓNCallao City Lights has reached an agreement with JFT Comunicación for the latter to exclusively market its large-format screens in the Canary Islands. As a result, the Canarian...

JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍA

MAY 2026Actions on our screens JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍAThe best sound is coming to the heart of Madrid. JBL is launching a campaign across the 15 screens of the Circuito Gran Vía to showcase its new JBL Live over-ear headphones....

A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMAS

MAY 2025EVENTS IN OUR SPACE A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMASThe Star Wars universe is back on the big screen! Cines Callao was the venue chosen by Disney to kick off the European tour for *The Mandalorian & Grogu*. This highly...

STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTS

MAY 2026EVENTS IN OUR SPACE STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTSStarbucks, the world’s leading coffee roaster and retailer and a brand operated by Alsea in Spain since 2018, chose our venue to host a conference for its employees in the Iberian...

MARKETING ACTIONS ON OUR SCREENS

ALHAMBRA CELEBRATES ITS CENTENARY ‘UNHURRIED’ ON CIRCUITO GRAN VÍA

MAY 2025Actions on our screens ALHAMBRA CELEBRATES ITS CENTENARY ‘UNHURRIED’ ON CIRCUITO GRAN...

DORMINATUR WATCHES OVER OUR SLEEP IN CALLAO CITY LIGHTSS

MAY 2025Actions on our screens DORMINATUR WATCHES OVER OUR SLEEP IN CALLAO CITY LIGHTSThe...

ELPOZO BIENSTAR AND CARLOS ALCARAZ, PROTAGONISTS OF A LIVE SHOW AT CALLAO CITY LIGHTS

APRIL 2025Actions on our screensELPOZO BIENSTAR AND CARLOS ALCARAZ, PROTAGONISTS OF A LIVE SHOW AT...

ARIANA GRANDE PRESENTS THE NEW SWAROVSKI AT CALLAO CITY LIGHTS

APRIL 2025Actions on our screensARIANA GRANDE PRESENTS THE NEW SWAROVSKI AT CALLAO CITY...

HARIBO FLOODS CALLAO SQUARE WITH ITS NEW PICA GOLD BEARS

APRIL 2025Actions on our screens HARIBO FLOODS CALLAO SQUARE WITH ITS NEW PICA GOLD BEARSThe gummy...

XIAOMI HIGHLIGHTS THE PHOTOGRAPHIC QUALITIES OF ITS SMARTPHONES ON THE GRAN VÍA CIRCUIT

APRIL 2025Actions on our screens XIAOMI HIGHLIGHTS THE PHOTOGRAPHIC QUALITIES OF ITS SMARTPHONES...

MUTUA MADRID OPEN TURNS UP THE HEAT AT CALLAO CITY LIGHTS

APRIL 2025Actions on our screens MUTUA MADRID OPEN TURNS UP THE HEAT AT CALLAO CITY LIGHTSOnce...

FORMENTERA BRINGS THE BEACH TO CALLAO CITY LIGHTS

APRIL 2025Actions on our screens FORMENTERA BRINGS THE BEACH TO CALLAO CITY LIGHTSA picture is...

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Latest Publications

100 YEARS OF CINES CALLAO

CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARY

CINES CALLAO CELEBRATES ITS CENTENARY WITH A BINGO NIGHT INSPIRED BY 1980s CINEMA

‘THE CENTENARY OF CINES CALLAO, FEATURED ON TELEMADRID NEWS

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OUR CASE STUDIES

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE

NOTHING TASTES BETTER THAN A 100% RECYCLED BOTTLE DYNAMIC CREATIVITY | PEPSICoTECHNICAL SPECIFICATIONS Campaign date: June and July 2021 Advertiser: PepsiCo Media agency: OMD Creative agency: El Ruso de Rocky Under the slogan 'Nothing tastes better than a 100%...

TOM CLANCY’S WITHOUT REMORSE

TOM CLANCY'S WITHOUT REMORSE 3D CREATIVITY | Amazon Prime VideoTECHNICAL SPECIFICATIONS Campaign date: April 2021 Advertiser: Amazon Prime Video Media agency: IPG Media Brands Creative agency: BCN Visuals Amazon Prime Video, on the occasion of the premiere of 'TOM...

SIZE MATTERS WHEN WE TALK ABOUT SNACKS

SIZE MATTERS WHEN WE TALK ABOUT SNACKS DYNAMIC CREATIVITY | Cheetos (PepsiCo)TECHNICAL SPECIFICATIONS Campaign date: February 2021 Advertiser: Cheetos (PepsiCo) Media agency: OMD Creative agency: Sips and Bites Under the slogan 'Size matters (when we talk about...

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OUR LATEST EVENTS

THE SKY OF CALLAO, SETTING FOR A MEETING OF EVENT AGENCIES ORGANISED BY IPMARK

APRIL 2025EVENTS IN OUR SPACE THE SKY OF CALLAO, SETTING FOR A MEETING OF EVENT AGENCIES ORGANISED BY IPMARKRound table discussion on current events in the world of events. IPMARK magazine chose our space, specifically the covered anteroom of our recently inaugurated...

EUROPEAN PREMIERE OF ‘THE CHOSEN: THE LAST SUPPER’ IN CALLAO CINEMAS

MARCH 2024Events in our spaceEUROPEAN PREMIERE OF ‘THE CHOSEN: THE LAST SUPPER’ IN CALLAO CINEMASCines Callao was the setting for the European premiere of the fifth season of the hit series ‘The Chosen’, which will be released in cinemas on 10 April and later on...

EL CIELO DE CALLAO NEW VENUE FOR CORPORATE EVENTS AT CALLAO CITY LIGHTS

ENERO 2025 EVENTS IN OUR SPACE EL CIELO DE CALLAO, NEW VENUE FOR CORPORATE EVENTS AT CALLAO CITY LIGHTSCallao City Lights has inaugurated El Cielo de Callao, the iconic terrace of Cines Callao, as a new venue available for corporate events. A place full of history...

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PREMIERES

IMMERSIVE EXPERIENCES ARRIVE AT CALLAO CINEMAS

MARCH 2024 EVENTS IN OUR SPACE IMMERSIVE EXPERIENCES ARRIVE AT CALLAO CINEMAS

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

JANUARY 2024EVENTS IN OUR SPACEFUN PREMIERE OF 'THE QUEEN OF THE CONVENT' Comedy evening at Callao Cinemas. On January 25 we were the scene of the premiere of 'La reina del convento', a story of friendship full of humor starring, among others, Mario Vaquerizo, Isabel...

FILM AND FASHION AT THE PREMIERE OF `CRISTÓBAL BALENCIAGA’ THE NEW DISNEY+ SERIES

JANUARY 2024 EVENTS IN OUR SPACE FILM AND FASHION AT THE PREMIERE OF `CRISTÓBAL BALENCIAGA' THE NEW DISNEY+ SERIES Cines Callao put on its best clothes to welcome the stars of 'Cristóbal Balenciaga', the new series about the life of the enigmatic Basque designer...

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3D AD CAMPAIGNS

GAULTIER DIVINE INUNDATES CALLAO WITH SENSUALITY AND FEMALE EMPOWERMENT

OCTOBER 2023 Actions on our screensGAULTIER DIVINE INUNDATES CALLAO WITH SENSUALITY AND FEMALE EMPOWERMENT Puig fills the centre of Madrid with voluptuousness and femininity for the new campaign of Gaultier Divine, the new eau de parfum by Jean Paul Gaultier. Una...

HYUNDAI KONA SURPRISES IN CALLAO WITH SPECTACULAR 3D ACTION

SEPTEMBER 2023 Actions on our screens ALHAMBRA INVITES TO TRY ITS NEW MINI 1925 WITH 3D CAMPAIGN IN CALLAO CITY LIGHTS The South Korean carmaker launches a 3D campaign on the screens of Callao City Lights to present the new Hyundai Kona, the brand's most...

ALHAMBRA INVITES TO TRY ITS NEW MINI 1925 WITH 3D CAMPAIGN IN CALLAO CITY LIGHTS

SEPTEMBER 2023 Actions on our screens ALHAMBRA INVITES TO TRY ITS NEW MINI 1925 WITH 3D CAMPAIGN IN CALLAO CITY LIGHTS Cervezas Alhambra (Mahou San Miguel Group) launches 3D campaign on the outdoor screens of Cines Callao to advertise the new Mini Alhambra Reserva...

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