Patients and families also participated in this event by offering their testimonies about the disease. Among them were Francisco Ráez, father of Pablo Ráez (a sportsman and blogger who died in February 2017 from leukaemia) and Vanesa Jorge, head of Psychosocial Care at AECC-Madrid, who offered her view from the professional side.

The journalist Cristina Fernández Hevia was in charge of directing the event, encouraging people to break the taboo, discover all the realities of cancer and share them.

The event is part of the campaign “Call it Cancer. The reality behind the word” campaign that the AECC has launched to fight against the silence and fear that a word that has been taboo until now causes, and to ensure that society as a whole normalises its relationship with it.

The AECC, through this campaign, aims to give visibility to all the stories behind that word, proposing, as a first step, to pronounce it with all its letters: cancer.