With the aim of recalling the benefits offered by the exterior media and coinciding with the de-escalation in the state of alarm caused by COVID 19, FEDE Aepe has started a campaign in exterior media throughout Spain, which Callao City Lights has joined with its two outdoor screens in Callao Cinemas.

Under the slogan ¡Cómo nos gusta el exterior! the action can be seen from 26 May to 9 June on more than 2000 digital media throughout Spain from the companies associated with FEDE-Aepe who wanted to participate in this initiative. An optimistic message that invites us to rediscover Outdoor Advertising, while rediscovering and enjoying all the spaces in our towns and cities that are beyond our homes (always with the recommended precautions and health measures).