SEPTEMBER 2020
Actions on our Screens
CALLAO CITY LIGHTS, SCENE OF THE VI PROGRAMMATIC ADVERTISING FORUM ORGANISED BY LA PUBLICIDAD
On Tuesday 22 September, Callao City Lights hosted the 6th Programmatic Advertising Forum organised by La Publicidad. The meeting, which for the last six years has been bringing together industry professionals to discuss the market situation, the most important cases and the latest developments in the world of programmatic advertising with the most important players in the sector.
Due to the health crisis of the coronavirus and in strict compliance with all security measures, the event was held both in person (almost a hundred people attended the event) and in streaming, where nearly 2,500 reproductions were reached, with peaks of more than 300 people following the live event at the same time.
The fifth edition of the Programmatic Advertising Awards, which recognise and promote the good use of tools related to programmatic buying/selling, RTB and good data management, both by specialised agencies and media agencies in Spain, were also presented during the event.
Other events in Callao City Lights
CINES CALLAO HOSTS THE 2026 BAZAAR WOMEN OF THE YEAR AWARDS
OCTOBER 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE 2026 BAZAAR WOMEN OF THE YEAR AWARDSFor the fifth consecutive year, we hosted a new edition of the Bazaar Women of the Year Awards, a global...
CINES CALLAO, THE SET OF “MASTERCHEF CELEBRITY LEGENDS”
OCTOBER 2026CCL IN MEDIA CINES CALLAO, THE SET OF “MASTERCHEF CELEBRITY LEGENDS”Once again—this time coinciding with its centennial—the Cines Callao building served as the setting for TVE’s...
TELEMADRID COVERED OUR TRIBUTE TO THE XENON NIGHTCLUB
OCTOBER 2026EVENTS IN OUR SPACE TELEMADRID COVERED OUR TRIBUTE TO THE XENON NIGHTCLUB Once again, Telemadrid attended one of the events held to celebrate the 100th anniversary of Cines Callao. On...
Other actions in Callao City Lights
NATURGY PROMOTES ITS REPAIR SERVICE AT CALLAO CITY LIGHTS
NOVEMBER 2026 ACTIONS ON OUR SCREENSNATURGY PROMOTES ITS REPAIR SERVICE AT CALLAO CITY LIGHTS“The next step in energy isn’t a tariff. It’s a conversation” and “Things get sorted by talking”. This is...
DISNEY+ BRINGS ‘THE DIVORCED EMPRESS’ TO THE SCREENS OF CIRCUITO GRAN VÍA
NOVEMBER 2026Actions on our screens DISNEY+ BRINGS ‘THE DIVORCED EMPRESS’ TO THE SCREENS OF CIRCUITO GRAN VÍA“Your ex is better Callao”. Disney+ uses humour to announce the premiere of its new...
ESIC INVITES US TO MAKE MATCH AT CALLAO CITY LIGHTS
OCTOBER 2026 ACTIONS ON OUR SCREENSESIC INVITES US TO MAKE MATCH AT CALLAO CITY LIGHTS“Life is full of choices. Yours starts here.” This is the message behind the new campaign that ESIC University...




