MARCH 2021
CSR ACTIONS ON OUR SCREENS
QSDGLOBAL FOUNDATION GIVES VISIBILITY TO MISSING PERSONS, AT CALLAO CITY LIGHTS
On the occasion of the ‘Day of the Missing’, the QSDglobal Foundation, promoted by journalist Paco Lobatón, carried out an emotional action on 9 March on the outdoor screens of the Callao Cinemas. For several seconds and throughout the day, images of relatives of missing persons were shown next to a photograph of their missing loved ones. With this initiative, QSDglobal sought to give visibility to the drama experienced by thousands of families in Spain and which was echoed by several media outlets.
According to the Ministry of the Interior, in 2019 there were more than 20,000 reports of missing persons, of which, at the time of publication of the data, more than 5,000 remained active.
Other events in Callao City Lights
CONECTA ONE-TO-ONE HOSTS ‘AN UNEXPECTED MICE TARDEO’ AT CINES CALLAO
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ATLASSIAN WILLIAMS F1 TEAM TURNS CALLAO INTO ITS FAN ZONE FOR THE MADRID F1 GRAND PRIX
SEPTEMBER 2026360º EVENTSATLASSIAN WILLIAMS F1 TEAM TURNS CALLAO INTO ITS FAN ZONE FOR THE MADRID F1 GRAND PRIXFormula 1 has returned to Madrid, and the Atlassian Williams F1 Team has chosen Callao...
CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONE
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Other actions in Callao City Lights
BIZUM USES HUMOUR TO PROMOTE ITS NEW SERVICE AT CIRCUITO GRAN VÍA
SEPTEMBER 2026Actions on our screens BIZUM USES HUMOUR TO PROMOTE ITS NEW SERVICE AT CIRCUITO GRAN VÍABeing first doesn’t always mean doing it best. Bizum is using humour to promote its new in-store...
TOTAL ENERGIES INVITES YOU TO EMBRACE ENERGY WITH COMMON SENSE AT THE CIRCUITO GRAN VÍA
SEPTEMBER 2026Actions on our screensTOTAL ENERGIES INVITES YOU TO EMBRACE ENERGY WITH COMMON SENSE AT THE CIRCUITO GRAN VÍAFeaturing Totie, the endearing animated character who has been fronting...
SEPHORA UNVEILS ITS NEW MASCARA AT CIRCUITO GRAN VÍA
SEPTEMBER 2026Actions on our screens SEPHORA UNVEILS ITS NEW MASCARA AT CIRCUITO GRAN VÍASephora is back on our screens! This time, to launch its new mascara: IT’S A STRETCH, offering volume and...
