OCTOBER 2024
Actions on our screens
MCDONALD’S SURPRISES WITH NEW CAMPAIGN IN CALLAO CITY LIGHTS
With the arrival of Halloween, McDonald’s is using scare and humour to promote its MyMcDonald’s app on the outdoor screens of Cines Callao. A 3D piece that lets us intuit the presence of a person on screen, in reality a McDonald’s salesman, who finally appears by surprise with the intention of scaring the audience. This Halloween let yourself be scared by all the advantages of MyMcDonald’s’, says the campaign.
Other events in Callao City Lights
PREMIERE OF ‘LAS HIJAS DE LA CRIADA’
DECEMBER 2025EVENTS IN OUR SPACE PREMIERE OF ‘LAS HIJAS DE LA CRIADA’Atresmedia once again chose our venue, this time for the premiere of the series ‘Las hijas de la criada’ (The Maid's Daughters),...
AN ABSOLUTE FULLY BOOKED AND LOTS OF EXCITEMENT AT THE PREMIERE OF ‘FLORES PARA ANTONIO’
DECEMBER 2025EVENTS IN OUR SPACE AN ABSOLUTE FULLY BOOKED AND LOTS OF EXCITEMENT AT THE PREMIERE OF 'FLORES PARA ANTONIO'Cines Callao was the venue chosen for the premiere of “Flores para Antonio”,...
RIOJA CELEBRATES ITS CENTENARY AS A DESIGNATION OF ORIGIN AT CINES CALLAO
NOVEMBER 2025EVENTS IN OUR SPACE RIOJA CELEBRATES ITS CENTENARY AS A DESIGNATION OF ORIGIN AT CINES CALLAOThe Rioja Qualified Designation of Origin chose our venue to celebrate its centenary, in an...
Other actions in Callao City Lights
PEPCO PROMOTES ITS NEW STORE ON CIRCUITO GRAN VÍA
DECEMBER 2025Actions on our screensPEPCO PROMOTES ITS NEW STORE ON CIRCUITO GRAN VÍA The Polish chain of textiles and household goods Pepco is launching a campaign on our 15 screens to announce the...
TEZENIS ANNOUNCES ITS NEW OPENING ON CIRCUITO GRAN VÍA
DECEMBER 2025Actions on our screensTEZENIS ANNOUNCES ITS NEW OPENING ON CIRCUITO GRAN VÍA To mark the opening of its new shop on Calle Preciados in Madrid, Tezenis has launched a campaign on...
POP MART ANNOUNCES ITS OPENING ON CIRCUITO GRAN VÍA
DECEMBER 2025Actions on our screensPOP MART ANNOUNCES ITS OPENING ON CIRCUITO GRAN VÍA The toy company Pop Mart has chosen the 15 screens on our circuit to generate traffic for its first shop in...
