Other actions on our screens
LA FEDE- AEPE’S CAMPAIGN TO RELAUNCH THE OUTDOOR SECTOR
The outdoor advertising billboards of La FEDE Aepe, including Callao City Lights, have launched an advertising campaign to revive the outdoor media, coinciding with the end of the state of alarm and the relaxation of restrictions on mobility.
Under the slogan ‘Saca tu publicidad a la calle’, the action contains several optimistic messages encouraging a return to activity in the medium: “En tu calle o en la mía”, “Enlloc com al carrer”, “Tienes más ganas de viajar que Willy Fog” or “No puedes ir de e-shopping con tus amigas”. A specific message has also been prepared for the El Sol Festival.
The campaign, which will run for around two weeks, will be broadcast in digital and conventional formats with the slogan “We are outdoors! Signed by the agency Grow, it can be seen in different dissemination environments (roads, street furniture, transport, buses, shopping centres…) throughout the country (including the outdoor screens of Callao City Lights) and will include messages in several languages, such as Spanish, Basque and Catalan.
Other premieres at Callao City Lights
JUNE 2021 EVENTS IN OUR SPACE 'MASTERCHEF' AND SONY PICTURES HOLD A CINEMA COCKTAIL PARTY AT CALLAO CITY LIGHTS ‘Masterchef’, the successful culinary talent show produced by RTVE in...
APRIL 2021 OUR PREMIERES MARTÍNEZ-ALMEIDA AND YOLANDA DÍAZ, AT THE PREMIERE OF 'CUÑADOS' A great reception for the premiere at Cines Callao of the film 'Cuñados', debut film by Toño López and...
SEPTEMBER 2020 Actions on our Screens CINES CALLAO REOPEN THEIR DOORS SAFELY AGAINST COVID19 We love to see you again in Callao Cinemas and for us, your safety is the most importat thing to take...