ABRIL 2022
Acciones en nuestras Pantallas
Impactante campaña con motivo del Mutua Madrid Open 2022
Bajo el lema ‘Ven a la fiesta del tenis’, Mutua Madrid Open ha iniciado una llamativa campaña en las pantallas de Callao City Lights. Una pelota de tenis se acerca lentamente hasta la pantalla que parece romperse en mil pedazos tras el impacto.
Una original acción para llamar la atención del público de la zona y provocar su curiosidad para que lea el código QR con el que finaliza la pieza. Y que conduce a la web donde se pueden comprar entradas para el torneo.
La campaña comenzó el pasado 18 de abril y se prolongará hasta el 1 de mayo.
El Mutua Madrid Open 2022 de la ATP se disputará entre el 26 de abril y el 8 de mayo en la Caja Mágica (Madrid). El evento, que este año celebra su 20 edición, reunirá a los mejores tenistas del mundo, como Rafa Nadal, Carlos Alcaraz, Paula Badosa, Garbiñe Muguruza y entre otros.
Other events in Callao City Lights
CALLAO, SCENE OF MAX’S PRESENTATION IN SPAIN
MAY 2024 EVENTS IN OUR SPACE CALLAO, SCENE OF MAX'S PRESENTATION IN SPAINOn the occasion of the presentation of Max in our country, Warner Bros. Discovery (WBD) held a spectacular staging in our...
CALLAO CITY LIGHTS, SCENE OF A MASTER CLASS BY THE KARDASHIANS’ MAKE-UP ARTIST
APRIL 2024 EVENTS IN OUR SPACE CALLAO CITY LIGHTS, SCENE OF A MASTER CLASS BY THE KARDASHIANS' MAKE-UP ARTISTEndless queue to get into Cines Callao. A large group of professionals and fans of the...
GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM
APRIL 2024 EVENTS IN OUR SPACE GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM Sony Pictures once again chose us as the setting for one of its events, this time for the premiere of...
Other actions in Callao City Lights
AITANA ANNOUNCES IN CALLAO THE PRE-SALE OF TICKETS FOR HER CONCERT AT THE BERNABÉU
MAY 2024 Actions on our screens AITANA ANNOUNCES IN CALLAO THE PRE-SALE OF TICKETS FOR HER CONCERT AT THE BERNABÉU Santander SMusic, the music content and ticketing platform of banco Santander,...
M·A·C TURNS CALLAO SQUARE INTO A MAKE-UP SET
MAY 2024 Actions on our screens M·A·C TURNS CALLAO SQUARE INTO A MAKE-UP SET On the occasion of the launch of its renewed MACximal lipstick line, the cosmetics firm M·A·C, part of Estée Lauder,...
JESSICA HAWKINS TESTS NEW RANGE ROVER SPORT AT CALLAO CITY LIGHTS
MAY 2024 Actions on our screens JESSICA HAWKINS TESTS NEW RANGE ROVER SPORT AT CALLAO CITY LIGHTS To promote the new Range Rover Sport, stunt driver Jessica Hawkins tested the vehicle by driving...