OCTOBER 2018
Actions on our screens
CALL OF DUTY: BLACK OPS 4 TAKES OVER MADRID WITH A UNIQUE EXPERIENCE IN CALLAO
To welcome Call of Duty®: Black Ops 4, the video game company Activision carried out a successful action combining street marketing and interactivity with the Callao City Lights screen located in the Plaza del Callao. Thanks to this, hundreds of people were able to learn first-hand about the new Blackout game mode included in this new instalment of the popular video game saga, which already has more than 200 million players worldwide.
Those who wanted to take part in the action only had to go to the space reserved in the square to be photographed and opt to win one of the 5 copies of Call of Duty: Black Ops 4 for the PlayStation®4 platform that were put into play. The images of the participants would appear on the main screen of Callao City Lights and after an hour they would begin to disappear, randomly and following the dynamics of the Blackout mode, until only one remained: the winner.
Other premieres at Callao City Lights
CINES CALLAO PREMIERES `JUMP WITH ME’, ITS FIRST MUSICAL
DECEMBER 2024Events in our spaceCINES CALLAO PREMIERES `JUMP WITH ME', ITS FIRST MUSICALSuccessful premiere of ‘Salta conmigo’, the first musical to premiere in the recent history of Cines Callao. A...
CINES CALLAO HOSTS THE PREVIEW OF ‘EL AÑO DEL RELEVO’ (THE YEAR OF THE RELAY)
DECEMBER 2024 Events in our space CINES CALLAO HOSTS THE PREVIEW OF ‘EL AÑO DEL RELEVO’ (THE YEAR OF THE RELAY) Cines Callao was the setting for the premiere of ‘El año del relevo’, a documentary...
OCO, THE SHOW’ FUSES FLAMENCO AND ROCK IN CALLAO CITY LIGHTS
OCTUBRE 2024Events in our spaceOCO, THE SHOW' FUSES FLAMENCO AND ROCK IN CALLAO CITY LIGHTS The shows are back at Callao City Lights. On 25 October we celebrated the premiere of ‘Oco, The Show’, a...
