JANUARY 2022

Actions on our screens

 

AECC LAUNCHES ITS NEW CAMPAIGN IN CALLAO CITY LIGHTS

 

The Asociación Española contra el Cáncer  (AECC) has launched its new awareness campaign which has been displayed on the screens of Callao City Lights with this message: “You can’t choose between mum or dad. Cancer does. 1 in 2 people will get cancer in their lifetime. Choose #TodosContraelCáncer to reach a 70% survival rate”.

The action, which has been carried out by LLYC, is based on the fact that cancer is the most important socio-health problem in the world and it is estimated that by 2030 there will be 21.6 million new cases – more than 330,000 in the case of Spain, with a diagnosis every 1.8 minutes. This means that 1 in 3 women and 1 in 2 men will have this disease during their lifetime, according to data from the Cancer Observatory.

The aim of this work is to communicate this reality in order to raise public awareness of its importance and to appeal to economic, social and political agents to make progress in prevention, early diagnosis and research in order to achieve a 70% survival rate by 2030.

Other events in Callao City Lights

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

FUN PREMIERE OF ‘THE QUEEN OF THE CONVENT’

JANUARY 2024EVENTS IN OUR SPACEFUN PREMIERE OF 'THE QUEEN OF THE CONVENT'  Comedy evening at Callao Cinemas. On January 25 we were the scene of the premiere of 'La reina del convento', a story of...

Other actions in Callao City Lights

GARNIER FLOODS THE PLAZA DEL CALLAO WITH CURLS

GARNIER FLOODS THE PLAZA DEL CALLAO WITH CURLS

JANUARY 2024 Actions on our screensGARNIER FLOODS THE PLAZA DEL CALLAO WITH CURLS  The cosmetics brand from the L'Oréal Group launches a campaign in Callao City Lights to present Fructis Método...

GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE

GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE

FEBRUARY 2024 Actions in our screens GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE  Garnier's action in Callao square to present its new Garnier Vitamin C fluid anti-UV daily anti-UV spots, with...

Don't miss anything!

Don't miss anything!

Subscribe to our newsletter and you will be kept up to date with our news.

Thank you for subscribing!

Share This