GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE

Garnier’s action in Callao square to present its new Garnier Vitamin C fluid anti-UV daily anti-UV spots, with vitamin C and 50 SPF sun protection. The brand invited the public to check the condition of their skin by means of a dermatological test carried out on a set placed in the square.

This activation was accompanied by the broadcasting on our screens of the advertising campaign for the new product, where we could see images of women’s faces and its version with UV filter, which clearly showed the blemishes that our skin hides. A powerful campaign to raise awareness of the importance of skin care.