FEBRUARY 2024
Actions in our screens
GARNIER PROMOTES SKIN CARE IN CALLAO SQUARE
Garnier’s action in Callao square to present its new Garnier Vitamin C fluid anti-UV daily anti-UV spots, with vitamin C and 50 SPF sun protection. The brand invited the public to check the condition of their skin by means of a dermatological test carried out on a set placed in the square.
This activation was accompanied by the broadcasting on our screens of the advertising campaign for the new product, where we could see images of women’s faces and its version with UV filter, which clearly showed the blemishes that our skin hides. A powerful campaign to raise awareness of the importance of skin care.
Other events in Callao City Lights
CINES CALLAO, VENUE FOR THE BAZAAR WOMEN OF THE YEAR 2025 AWARDS
DECEMBER 2025EVENTS IN OUR SPACE CINES CALLAO, VENUE FOR THE BAZAAR WOMEN OF THE YEAR 2025 AWARDSOnce again, our iconic Room 1 hosted the Bazaar Women of the Year awards ceremony, which recognises...
NACHO CANO AND JOSUÉ REYZÁBAL JOIN FORCES TO CREATE SHOWS THAT PROMOTE MADRID
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Other actions in Callao City Lights
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EBRO “CAUSES ENVY” WITH ITS NEW MODEL, ON THE GRAN VÍA CIRCUIT
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JBL AND BENSON BOONE LAUNCH CAMPAIGN IN CALLAO CITY LIGHTS
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