SEPTEMBER 2023
Actions on our screens
ALEXA DEMIE, KID CUDI, JENNIE AND JUNG KOOK, STARS OF CALVIN KLEIN AT CALLAO CITY LIGHTS
The American brand Calvin Klein presents its new jeans and underwear collection with the help of these five well-known influencers and artists. Actress Alexa Demie, known for her role as Maddy Perez in ‘Euphoria’, and rapper Kid Cudi join brand ambassadors JENNIE and Jung Kook in this action.
The campaign, made up of four creatives in which the protagonists pose and look at the camera in a suggestive and sometimes funny way, can be seen on the outdoor screens of the Callao Cinemas and will be reinforced with a mobile retargeting action on Facebook and Instagram.
Other events in Callao City Lights
TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARY
JULY 2026CCL IN MEDIA TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARYA cinema afternoon in the centre of Madrid! To mark our centenary, on 22 July...
AY, CALLAO! CINES CALLAO CELEBRATED ITS CENTENARY WITH A NIGHT OF CABARET, PRIDE AND POPULAR CINEMA
JULY 2026EVENTS IN OUR SPACEAY, CALLAO! CINES CALLAO CELEBRATED ITS CENTENARY WITH A NIGHT OF CABARET, PRIDE AND POPULAR CINEMALast Thursday, 2 July, Cines Callao once again brought one of Madrid’s...
THE PREMIERE OF ‘LA MÁS GRANDE’ AT CINEMAS IN CALLAO
JUNE 2026EVENTS IN OUR SPACE THE PREMIERE OF ‘LA MÁS GRANDE’ AT CINEMAS IN CALLAOMovistar Plus chose our venue to host the premiere of ‘La más grande’, a four-part docuseries on the life and legacy...
Other actions in Callao City Lights
LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONS
AUGUST 2026Actions on our screens LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONSThe screens at the Lope de Vega Theatre served as a showcase for the celebrations honouring the Bolivian...
CALLAO CITY LIGHTS, CAIXABANK’S XPERIENCE SHOWCASE
AUGUST 2026Actions on our screens CALLAO CITY LIGHTS, CAIXABANK’S XPERIENCE SHOWCASECaixaBank has chosen our screens to promote Xperience, its loyalty programme and content platform. This campaign...
DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS
AUGUST 2026Actions on our screens DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS‘Global talent. Global stage. Global impact’. This is the slogan of the campaign that New Balance has...
