APRIL 2024

Actions on our screens

ADIDAS PAYS TRIBUTE TO CONSUMERS AT GRAN VÍA CIRCUIT

 

We gave the world an original. You gave us a thousand back.

This is the legend that accompanies the new campaign that Adidas has just launched on the screens of Circuito Gran Vía. A tribute to the consumers who have been using their footwear and sportswear for decades.

The action consists of two pieces showing a street full of people where we witness different scenes: a group of friends having a drink on a terrace, an old couple playing chess, two girls chatting? In one of the creatives, the sequence revolves around a young man who enters the shot on a skateboard, and in the other, around another who runs to meet a group of friends. Almost all of them are wearing Adidas Original clothing and shoes.

Other events in Callao City Lights

Other actions in Callao City Lights

POKÉMON INVASION IN CALLAO SQUARE

POKÉMON INVASION IN CALLAO SQUARE

NOVEMBER 2024 Actions on our screens  POKÉMON INVASION IN CALLAO SQUARE  On the occasion of the arrival of the Pokémon Gigamax in the Pokémon Go video game, the brand held a special event in...

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