JULY 2017
Our Corporate Events
SANTANDER PRESENTS THE SHORT FILM “CUÁNTO. MÁS ALLÁ DEL DINERO” AT CALLAO
Cines Callao was the stage selected by Santander Bank for the premiere of “Cuánto. Más allá del dinero (How much. Beyond money)”, the short film created to promote the new Smart 1/2/3 Account, launched by the financial entity. A sci-fi thriller narrating the story of Lucía (Adriana Ugarte), a young girl who decides to sell some of her personal experiences to grow wealthy.
A campaign designed and developed by the agency MRM//McCann, it won a plethora of awards. The premiere was attended by hundreds of guests, including the film’s star.
Other events in Callao City Lights
A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMAS
MAY 2025EVENTS IN OUR SPACE A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMASThe Star Wars universe is back on the big screen! Cines Callao was the venue chosen by Disney to kick...
STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTS
MAY 2026EVENTS IN OUR SPACE STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTSStarbucks, the world’s leading coffee roaster and retailer and a brand operated by Alsea in Spain since 2018,...
CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’
APRIL 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’Once again, Callao was the scene of a fan frenzy. Hundreds of fans gathered outside our cinemas to welcome the stars of...
Other actions in Callao City Lights
CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARY
MAY 2026Actions on our screens CINES CALLAO CELEBRATES SAN ISIDRO BY BRINGING MADRID’S PRIDE TO THE BIG SCREEN IN THE YEAR OF ITS CENTENARYDel 11 al 17 de mayo, las icónicas pantallas exteriores de...
JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍA
MAY 2026Actions on our screens JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍAThe best sound is coming to the heart of Madrid. JBL is launching a campaign across the 15 screens of the...
NESPRESSO LAUNCHES VERTUO UP WITH DUA LIPA ON GRAN VÍA
MAY 2026Actions on our screensNESPRESSO LAUNCHES VERTUO UP WITH DUA LIPA ON GRAN VÍA‘Every coffee, a new world’. This is the slogan at the heart of the campaign that Nespresso has just launched on...



