JULY 2017
Our Corporate Events
SANTANDER PRESENTS THE SHORT FILM “CUÁNTO. MÁS ALLÁ DEL DINERO” AT CALLAO
Cines Callao was the stage selected by Santander Bank for the premiere of “Cuánto. Más allá del dinero (How much. Beyond money)”, the short film created to promote the new Smart 1/2/3 Account, launched by the financial entity. A sci-fi thriller narrating the story of Lucía (Adriana Ugarte), a young girl who decides to sell some of her personal experiences to grow wealthy.
A campaign designed and developed by the agency MRM//McCann, it won a plethora of awards. The premiere was attended by hundreds of guests, including the film’s star.
Other events in Callao City Lights
CINES CALLAO, VENUE FOR THE BAZAAR WOMEN OF THE YEAR 2025 AWARDS
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NACHO CANO AND JOSUÉ REYZÁBAL JOIN FORCES TO CREATE SHOWS THAT PROMOTE MADRID
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PREMIERE OF ‘LAS HIJAS DE LA CRIADA’
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Other actions in Callao City Lights
GARMIN PRESENTS ITS SMARTWATCH COLLECTION AT CIRCUITO GRAN VÍA
DECEMBER 2025Actions on our screensGARMIN PRESENTS ITS SMARTWATCH COLLECTION AT CIRCUITO GRAN VÍA Circuito Gran Vía has been chosen by Garmin to promote its collection of smartwatches this...
EBRO “CAUSES ENVY” WITH ITS NEW MODEL, ON THE GRAN VÍA CIRCUIT
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JBL AND BENSON BOONE LAUNCH CAMPAIGN IN CALLAO CITY LIGHTS
DECEMBER 2025Actions on our screensJBL AND BENSON BOONE LAUNCH CAMPAIGN IN CALLAO CITY LIGHTS Audio equipment manufacturer JBL has launched a campaign on Callao City Lights screens to promote its...





