SEPTEMBER 2020
Our Corporate Events
CALLAO CITY LIGHTS, HOSTS THE VI PROGRAMMATIC ADVERTISING FORUM ORGANIZED BY LA PUBLICIDAD
Last Tuesday, September 22nd, Callao City Lights hosted the VI Programmatic Advertising Forum organized by La Publicidad. The event, made for six years in a row now, has been bringing together professionals from the industry to talk about the market situation, the most outstanding cases and the latest developments in the world of programmatic publicity, together with the most important players in the sector.
Due to the coronavirus health crisis and in strict compliance with all safety measures, the event was held in person (almost a hundred people attended the event) and in streaming, where nearly 2.500 views were achieved, with peaks of more than 300 people watching live at the same time.
Also, during this day, the fifth edition of the Programmatic Advertising Awards was presented, which recognize and promote the proper use of the tools related to the purchase/sale of programmatic advertising, the RTB and the good management of data, both for specialized agencies and media agencies in Spain.
Other events in Callao City Lights
CALLAO, SCENE OF MAX’S PRESENTATION IN SPAIN
MAY 2024 EVENTS IN OUR SPACE CALLAO, SCENE OF MAX'S PRESENTATION IN SPAINOn the occasion of the presentation of Max in our country, Warner Bros. Discovery (WBD) held a spectacular staging in our...
CALLAO CITY LIGHTS, SCENE OF A MASTER CLASS BY THE KARDASHIANS’ MAKE-UP ARTIST
APRIL 2024 EVENTS IN OUR SPACE CALLAO CITY LIGHTS, SCENE OF A MASTER CLASS BY THE KARDASHIANS' MAKE-UP ARTISTEndless queue to get into Cines Callao. A large group of professionals and fans of the...
GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM
APRIL 2024 EVENTS IN OUR SPACE GARFIELD TURNS CALLAO ORANGE AT THE PREMIERE OF HIS NEW FILM Sony Pictures once again chose us as the setting for one of its events, this time for the premiere of...
Other actions in Callao City Lights
M·A·C TURNS CALLAO SQUARE INTO A MAKE-UP SET
MAY 2024 Actions on our screens M·A·C TURNS CALLAO SQUARE INTO A MAKE-UP SET On the occasion of the launch of its renewed MACximal lipstick line, the cosmetics firm M·A·C, part of Estée Lauder,...
JESSICA HAWKINS TESTS NEW RANGE ROVER SPORT AT CALLAO CITY LIGHTS
MAY 2024 Actions on our screens JESSICA HAWKINS TESTS NEW RANGE ROVER SPORT AT CALLAO CITY LIGHTS To promote the new Range Rover Sport, stunt driver Jessica Hawkins tested the vehicle by driving...
THE PLANET OF THE APES ARRIVES AT THE CALLAO SQUARE
MAY 2024 Actions on our screens THE PLANET OF THE APES ARRIVES AT THE CALLAO SQUARE On the occasion of the upcoming premiere of 'Kingdom of the Planet of the Apes', Disney is launching a campaign...
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