SEPTEMBER 2020
Our Corporate Events
CALLAO CITY LIGHTS, HOSTS THE VI PROGRAMMATIC ADVERTISING FORUM ORGANIZED BY LA PUBLICIDAD
Last Tuesday, September 22nd, Callao City Lights hosted the VI Programmatic Advertising Forum organized by La Publicidad. The event, made for six years in a row now, has been bringing together professionals from the industry to talk about the market situation, the most outstanding cases and the latest developments in the world of programmatic publicity, together with the most important players in the sector.
Due to the coronavirus health crisis and in strict compliance with all safety measures, the event was held in person (almost a hundred people attended the event) and in streaming, where nearly 2.500 views were achieved, with peaks of more than 300 people watching live at the same time.
Also, during this day, the fifth edition of the Programmatic Advertising Awards was presented, which recognize and promote the proper use of the tools related to the purchase/sale of programmatic advertising, the RTB and the good management of data, both for specialized agencies and media agencies in Spain.
Other events in Callao City Lights
A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMAS
MAY 2025EVENTS IN OUR SPACE A GALACTIC PREMIERE OF THE MANDALORIAN & GROGU AT CALLAO CINEMASThe Star Wars universe is back on the big screen! Cines Callao was the venue chosen by Disney to kick...
STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTS
MAY 2026EVENTS IN OUR SPACE STARBUCKS BRINGS ITS PARTNERS TOGETHER AT CALLAO CITY LIGHTSStarbucks, the world’s leading coffee roaster and retailer and a brand operated by Alsea in Spain since 2018,...
CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’
APRIL 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE PREMIERE OF ‘BOULEVARD’Once again, Callao was the scene of a fan frenzy. Hundreds of fans gathered outside our cinemas to welcome the stars of...
Other actions in Callao City Lights
JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍA
MAY 2026Actions on our screens JBL UNVEILS ITS NEW LIVE HEADPHONES AT CIRCUITO GRAN VÍAThe best sound is coming to the heart of Madrid. JBL is launching a campaign across the 15 screens of the...
CALVIN KLEIN’S EUPHORIA AND ROSALÍA INVITE AUDIENCES TO SHOW THEIR MOST SENSUAL SIDE AT CALLAO CITY LIGHTS
APRIL 2026Actions on our screensCALVIN KLEIN’S EUPHORIA AND ROSALÍA INVITE AUDIENCES TO SHOW THEIR MOST SENSUAL SIDE AT CALLAO CITY LIGHTSThe iconic Euphoria fragrance takes another step forward in...
NESPRESSO LAUNCHES VERTUO UP WITH DUA LIPA ON GRAN VÍA
MAY 2026Actions on our screensNESPRESSO LAUNCHES VERTUO UP WITH DUA LIPA ON GRAN VÍA‘Every coffee, a new world’. This is the slogan at the heart of the campaign that Nespresso has just launched on...
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