JUNE 2023
Actions in our screens
THE MOST REFRESHING ADVERTISING WELCOMES SUMMER IN CALLAO CITY LIGHTS AND CIRCUITO GRAN VÍA
Turismo de Andalucía, Decathlon, Magnum, Rituals Cosmetics… are some of the advertisers that this week have welcomed the summer on the screens of Cines Callao and the Lope de Vega, Coliseum and Rialto theatres. ‘It’s summer time’ points to the Andalusian Tourism piece, showing images of Andalusian landscapes suggesting a place to spend the holidays.
Discover the power of positivity’ reads the claim of the Rituals action to promote its sun protection and moisturising range. With ‘It’s not the song of the summer, but it sounds just as good’, Decathlon is getting a head start on the sales with attractive prices on some of its products. And Magnum urges us to enjoy one or both of the two ice cream options it offers this summer: Starchaser or Sunlover. Very refreshing campaigns that invite you to enjoy the summer season.
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