OCTOBER 2024
Actions on our screens
MCDONALD’S SURPRISES WITH NEW CAMPAIGN IN CALLAO CITY LIGHTS
With the arrival of Halloween, McDonald’s is using scare and humour to promote its MyMcDonald’s app on the outdoor screens of Cines Callao. A 3D piece that lets us intuit the presence of a person on screen, in reality a McDonald’s salesman, who finally appears by surprise with the intention of scaring the audience. This Halloween let yourself be scared by all the advantages of MyMcDonald’s’, says the campaign.
Other events in Callao City Lights
TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARY
JULY 2026CCL IN MEDIA TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARYA cinema afternoon in the centre of Madrid! To mark our centenary, on 22 July...
AY, CALLAO! CINES CALLAO CELEBRATED ITS CENTENARY WITH A NIGHT OF CABARET, PRIDE AND POPULAR CINEMA
JULY 2026EVENTS IN OUR SPACEAY, CALLAO! CINES CALLAO CELEBRATED ITS CENTENARY WITH A NIGHT OF CABARET, PRIDE AND POPULAR CINEMALast Thursday, 2 July, Cines Callao once again brought one of Madrid’s...
THE PREMIERE OF ‘LA MÁS GRANDE’ AT CINEMAS IN CALLAO
JUNE 2026EVENTS IN OUR SPACE THE PREMIERE OF ‘LA MÁS GRANDE’ AT CINEMAS IN CALLAOMovistar Plus chose our venue to host the premiere of ‘La más grande’, a four-part docuseries on the life and legacy...
Other actions in Callao City Lights
DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS
AUGUST 2026Actions on our screens DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS‘Global talent. Global stage. Global impact’. This is the slogan of the campaign that New Balance has...
OZUNA PREMIERES ‘ZIZI’ WITH OMAR COURTZ ON THE SCREENS AT CALLAO CITY LIGHTS
AUGUST 2026 Actions on our screens OZUNA PREMIERES ‘ZIZI’ WITH OMAR COURTZ ON THE SCREENS AT CALLAO CITY LIGHTS To mark the release of “ZIZI”, his new track featuring Omar Courtz, Ozuna has chosen...
SORIA PROMOTES ITSELF AS A DESTINATION FOR WATCHING THE ECLIPSE AT CALLAO CITY LIGHTS
JULY 2026Actions on our screensSORIA PROMOTES ITSELF AS A DESTINATION FOR WATCHING THE ECLIPSE AT CALLAO CITY LIGHTS‘Soria: a front-row seat for the eclipse’. To mark the solar eclipse on 12 August,...
