JUNE 2024
Actions on our screens
MAYBELLINE HAS FIREWORKS IN THE CALLAO SQUARE
On the occasion of the launch of the new Lash Sensational Firework mascara, Maybelline launches a spectacular 3D campaign on the screens of Callao City Lights. Starring Vicco (‘Nochentera’), the action shows the effect of the product on the eyelashes of the singer, who appears in the piece surrounded by fuchsia fireworks.
The campaign also includes other creative focused on the product and its results: a bigger look thanks to its super helix brush that adds volume and length to the eyelashes, imitating fireworks. And also a synchronized action on several of the screens located in the Callao square.
Other events in Callao City Lights
JOAQUÍN CORTÉS, PROTAGONIST AT RED FUN EXPERIENCES EVENT
NOVEMBER 2024 EVENTS IN OUR SPACE JOAQUÍN CORTÉS, PROTAGONIST AT RED FUN EXPERIENCES EVENTThe Red Fun Experiences chose our space to unveil its new image. And it did it in style, with a stellar...
OCO, THE SHOW’ FUSES FLAMENCO AND ROCK IN CALLAO CITY LIGHTS
OCTUBRE 2024Events in our spaceOCO, THE SHOW' FUSES FLAMENCO AND ROCK IN CALLAO CITY LIGHTS The shows are back at Callao City Lights. On 25 October we celebrated the premiere of ‘Oco, The Show’, a...
PREMIERE OF ‘¿WHAT ARE YOU WAITING FOR?’, AT CALLAO CITY LIGHTS
OCTUBRE 2024 Events in our space PREMIERE OF ‘¿WHAT ARE YOU WAITING FOR?’, AT CALLAO CITY LIGHTS Atresmedia once again chose our space to celebrate, on this occasion, the premiere of ‘What are you...
Other actions in Callao City Lights
NORDÉS 0,0 BRINGS THE ATLANTIC TO GRAN VÍA CIRCUIT
NOVEMBER 2024 Actions on our screens NORDÉS 0,0 BRINGS THE ATLANTIC TO GRAN VÍA CIRCUIT All the magic of the Atlantic'. This is the claim that presides over the 3D campaign that Nordés 0,0 has...
UBER PROMOTES ITS TRAIN TICKET SERVICE AT CALLAO CITY LIGHTS
NOVEMBER 2024 Actions on our screens UBER PROMOTES ITS TRAIN TICKET SERVICE AT CALLAO CITY LIGHTS 'Trains, now in Uber'. This is the claim that serves as the starting point for the campaign that...
MALTESE TOURISM PRAISES ITS ROLE IN ‘GLADIATOR II’.
NOVEMBER 2024 Actions on our screens MALTESE TOURISM PRAISES ITS ROLE IN ‘GLADIATOR II’. From Malta's hidden corners to the big screen... On the occasion of the premiere of ‘Gladiator II’, Malta...
