NOVEMBER 2023
Actions on our screens
MAHOU PAYS TRIBUTE TO MEETINGS IN MADRID, AT CIRCUITO GRAN VÍA
Madrid makes a mess of us. Madrid finds us’. This is the claim of the campaign that Mahou has just launched on our 15 large-format digital screens. An action with an emotional tone that shows examples of those encounters typical of our city, handwritten on a beer label. Meetings of lovers, friends and people from other places.
“We lied to each other as soon as we met. I told him, ‘let’s have a Mahou and that’s it’. And he completely believed the most beautiful lie in Madrid”; “When I left work, straight home. But Madrid showed me again that it always has other plans for me”; “And as I drained the last Mahou before going to the station, you said to me: ‘What if you stay a couple of days more?’ And I kept thinking that I could stay in Madrid for a lifetime”.
Other events in Callao City Lights
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OPPO UNVEILS THE NEW RENO14 SERIES AT AN EXPERIENTIAL EVENT IN CALLAO CINEMAS
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FMM CELEBRATES 40TH ANNIVERSARY AT CALLAO CITY LIGTHS
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Other actions in Callao City Lights
H&M SHOWCASES ITS AUTUMN COLLECTION AT CIRCUITO GRAN VÍA
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LYNK & CO PRESENTS ITS NEW HYBRID AT THE CIRCUITO GRAN VÍA
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EMIRATES INVITES US TO TRY ITS PREMIUM ECONOMY CLASS CABIN ON THE CIRCUITO GRAN VÍA
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