AUGUST 2026
Actions on our screens
DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS
‘Global talent. Global stage. Global impact’. This is the slogan of the campaign that New Balance has launched on the outdoor screens at Cines Callao to announce Yan Diomande’s debut as an ambassador for the American sports footwear and apparel brand. The advert shows the Ivorian footballer, who has recently signed for Real Madrid, with a pair of New Balance boots slung over his shoulder.
Other events in Callao City Lights
CINES CALLAO, THE SET OF “MASTERCHEF CELEBRITY LEGENDS”
OCTOBER 2026CCL IN MEDIA CINES CALLAO, THE SET OF “MASTERCHEF CELEBRITY LEGENDS”Once again—this time coinciding with its centennial—the Cines Callao building served as the setting for TVE’s...
TELEMADRID COVERED OUR TRIBUTE TO THE XENON NIGHTCLUB
OCTOBER 2026EVENTS IN OUR SPACE TELEMADRID COVERED OUR TRIBUTE TO THE XENON NIGHTCLUB Once again, Telemadrid attended one of the events held to celebrate the 100th anniversary of Cines Callao. On...
CALLAO CITY LIGHTS IS FILLED WITH SOLIDARITY FOR SOLÁN DE CABRAS
OCTOBER 2026Actions on our screens CALLAO CITY LIGHTS IS FILLED WITH SOLIDARITY FOR SOLÁN DE CABRASThirteen years of commitment to the fight against breast cancer. Solán de Cabras and the Spanish...
Other actions in Callao City Lights
ESIC INVITES US TO MAKE MATCH AT CALLAO CITY LIGHTS
OCTOBER 2026 ACTIONS ON OUR SCREENSESIC INVITES US TO MAKE MATCH AT CALLAO CITY LIGHTS“Life is full of choices. Yours starts here.” This is the message behind the new campaign that ESIC University...
ERGO/DKV COMMITS TO HEALTH PREVENTION AT CALLAO CITY LIGHTS
OCTOBER 2026 ACTIONS ON OUR SCREENSERGO/DKV COMMITS TO HEALTH PREVENTION AT CALLAO CITY LIGHTSStaying one step ahead is key to winning, both in football and in health. Ergo/DKV, the official...
PERSIMÓN SHOWCASES ITS SEAL OF QUALITY AT CALLAO CITY LIGHTS
OCTOBER 2026 ACTIONS ON OUR SCREENSPERSIMÓN SHOWCASES ITS SEAL OF QUALITY AT CALLAO CITY LIGHTSDOP Ribera del Xúquer persimmon takes center stage on our screens with a colorful campaign. The...
