OCTOBER 2024
Actions on our screens
BEYONCÉ STARS IN NEW LEVI’S AT CALLAO CITY LIGHTS
Levi’s has chosen Beyoncé to star in ‘Reimagine’, its new advertising campaign that can now be seen on the outdoor screens of the Callao Cinemas. The action shows the singer posing in a laundromat wearing the brand’s jeans.
The campaign recreates some of the brand’s most iconic ads, including this 1985 classic featuring a male model entering a laundromat, taking off his jeans and waiting for them to be washed.
Other events in Callao City Lights
CALLAO CITY LIGHTS, AT THE PRESENTATION OF THE XXI INTERNATIONAL SHORT FILM FESTIVAL ADN
MAY 2025CCL IN MEDIACALLAO CITY LIGHTS, AT THE PRESENTATION OF THE XXI INTERNATIONAL SHORT FILM FESTIVAL ADNFran López Gallego, director of Cines Callao, was one of the guests at the presentation of...
CALLAO CITY LIGHTS STAGE OF THE X NEWSPAPER ADVERTISING DOOH FORUM
APRIL 2025EVENTS IN OUR SPACE CALLAO CITY LIGHTS STAGE OF THE X NEWSPAPER ADVERTISING DOOH FORUM Once again this year, our emblematic Room 1 was the setting for the DOOH Forum organized by...
MAX ROCKS CALLAO AT ‘THE LAST OF US’ SEASON 2 PREMIERE
APRIL 2025Events in our spaceMAX ROCKS CALLAO AT ‘THE LAST OF US’ SEASON 2 PREMIERE Hundreds of fans flocked to Cines Callao for the premiere of the second season of ‘The Last of Us’, the hit...
Other actions in Callao City Lights
ZESPRI FLOODS THE PLAZA DEL CALLAO WITH KIWIS
MAY 2025Actions on our screens ZESPRI FLOODS THE PLAZA DEL CALLAO WITH KIWISZespri, the largest kiwifruit marketer in the world, launches a 3D campaign in Callao City Lights. A fun piece showing an...
ALHAMBRA CELEBRATES ITS CENTENARY ‘UNHURRIED’ ON CIRCUITO GRAN VÍA
MAY 2025Actions on our screens ALHAMBRA CELEBRATES ITS CENTENARY ‘UNHURRIED’ ON CIRCUITO GRAN VÍATo celebrate its 100 years on the market, Alhambra beers have launched a new campaign in Circuito...
DORMINATUR WATCHES OVER OUR SLEEP IN CALLAO CITY LIGHTSS
MAY 2025Actions on our screens DORMINATUR WATCHES OVER OUR SLEEP IN CALLAO CITY LIGHTSThe pharmaceutical company Esteve has chosen our screens to announce the launch of DormiNatur Gummies Forte. The...
