NOVEMBER 2023
Actions on our screens
MAHOU PAYS TRIBUTE TO MEETINGS IN MADRID, AT CIRCUITO GRAN VÍA
Madrid makes a mess of us. Madrid finds us’. This is the claim of the campaign that Mahou has just launched on our 15 large-format digital screens. An action with an emotional tone that shows examples of those encounters typical of our city, handwritten on a beer label. Meetings of lovers, friends and people from other places.
“We lied to each other as soon as we met. I told him, ‘let’s have a Mahou and that’s it’. And he completely believed the most beautiful lie in Madrid”; “When I left work, straight home. But Madrid showed me again that it always has other plans for me”; “And as I drained the last Mahou before going to the station, you said to me: ‘What if you stay a couple of days more?’ And I kept thinking that I could stay in Madrid for a lifetime”.
Other events in Callao City Lights
VIATRIS HOLDS ITS ANNUAL CONVENTION IN CALLAO CITY LIGHTS
OCTOBER 2024EVENTS IN OUR SPACEVIATRIS HOLDS ITS ANNUAL CONVENTION IN CALLAO CITY LIGHTSThe global healthcare company Viatris chose our space to hold its third annual convention on the peninsula....
OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTS
OCTOBER 2024 EVENTS IN OUR SPACE OTTOBOCK PRESENTS ‘INNOVATION IS YOU’ AT CALLAO CITY LIGHTSOttobock, a global company specialising in rehabilitation technologies and solutions, chose our space to...
INIMITABLES’ RETURNS TO FILL CALLAO CINEMAS WITH HUMOUR
OCTOBER 2024 EVENTS IN OUR SPACE INIMITABLES' RETURNS TO FILL CALLAO CINEMAS WITH HUMOURFor another year, Palacios, a company from La Rioja specialising in the production of sausages, chose our...
Other actions in Callao City Lights
EDITORIAL PLANETA BRINGS INTRIGUE AND PASSION TO THE SCREENS OF CALLAO CITY LIGHTS
OCTOBER 2024 Actions on our screens EDITORIAL PLANETA BRINGS INTRIGUE AND PASSION TO THE SCREENS OF CALLAO CITY LIGHTS Editorial Planeta launches a spectacular 3D action on the outdoor screens of...
HORTIESPAÑA TRANSFORMS GRAN VÍA CIRCUIT INTO A GREENHOUSE
OCTOBER 2024 Actions on our screens HORTIESPAÑA TRANSFORMS GRAN VÍA CIRCUIT INTO A GREENHOUSE With the aim of promoting the consumption of greenhouse fruit and vegetables through the...
CIRCUITO GRAN VÍA IS FLOODED WITH FLAVOUR THANKS TO D.O.P JAMÓN DE TERUEL
OCTOBER 2024 Actions on our screens CIRCUITO GRAN VÍA IS FLOODED WITH FLAVOUR THANKS TO D.O.P JAMÓN DE TERUEL Marked to cold'. This is the claim that presides over the campaign that D.O.P. Jamón...