OCTOBER 2024
Actions on our screens
MCDONALD’S SURPRISES WITH NEW CAMPAIGN IN CALLAO CITY LIGHTS
With the arrival of Halloween, McDonald’s is using scare and humour to promote its MyMcDonald’s app on the outdoor screens of Cines Callao. A 3D piece that lets us intuit the presence of a person on screen, in reality a McDonald’s salesman, who finally appears by surprise with the intention of scaring the audience. This Halloween let yourself be scared by all the advantages of MyMcDonald’s’, says the campaign.
Other events in Callao City Lights
THE CANARY ISLANDS AUDIOVISUAL AND VIDEO GAME INDUSTRY SHOWCASES ITS STRENGTH AT CALLAO CITY LIGHTS
NOVEMBER 2025EVENTS IN OUR SPACE THE CANARY ISLANDS AUDIOVISUAL AND VIDEO GAME INDUSTRY SHOWCASES ITS STRENGTH AT CALLAO CITY LIGHTSThe Canary Islands audiovisual and video game industry shows its...
CINES CALLAO HOSTS THE AMPE AWARDS CEREMONY
NOVEMBER 2025EVENTS IN OUR SPACE CINES CALLAO HOSTS THE AMPE AWARDS CEREMONYOur iconic Room 1 was the venue for the 52nd edition of the AMPE Awards, organised by the Spanish Advertising Media...
PREMIERE OF ‘TODOS LOS LADOS DE LA CAMA’
NOVEMBER 2025EVENTS IN OUR SPACE PREMIERE OF ‘TODOS LOS LADOS DE LA CAMA’Many familiar faces attended the premiere of ‘Todos los lados de la cama’, the latest instalment in the iconic film series...
Other actions in Callao City Lights
AMERICAN EXPRESS PROMOTES THE USE OF ITS CARD IN THE CIRCUITO GRAN VÍA
NOVEMBER 2025Actions on our screensAMERICAN EXPRESS PROMOTES THE USE OF ITS CARD IN THE CIRCUITO GRAN VÍA‘New day, new offers’. ‘Save up to 30%’. These are some of the messages from the campaign...
REDBULL PRESENTS ITS NEW FLAVOUR AT CALLAO CITY LIGHTS
NOVEMBER 2025Actions on our screensREDBULL PRESENTS ITS NEW FLAVOUR AT CALLAO CITY LIGHTS This winter is coming with lots of excitement. Red Bull has chosen our screens to present “The Winter...
CHRISTMAS LOTTERY LIGHTS UP THE GRAN VÍA CIRCUIT
NOVEMBER 2025Actions on our screensCHRISTMAS LOTTERY LIGHTS UP THE GRAN VÍA CIRCUIT Christmas is coming to Circuito Gran Vía! With the help of the Lotería Nacional and the giant golden drum...