DECEMBER 2021
Actions on our Screens
AHUMADOS DOMINGUEZ FROM THE RIVER TO THE CALLAO SQUARE
A huge salmon surprises us with its spectacular leap from a river, giving the impression that it jumps out of the screens. This is the beginning of the campaign that Ahumados Domínguez has launched in Callao City Lights to promote its smoked salmon. A 3D action, designed by BCN Visuals, which seeks to highlight the quality and origin of the brand’s salmon.
Under the slogan ‘It’s something else’, the action is part of the Christmas campaign that the Madrid-based brand specialising in the production of flavoured salmon has just launched in the media.
The renowned family business, with more than 60 years of history, is considered to be in the premium food category thanks to its loyalty for taking care, above all, of the quality of its products, and for maintaining a unique production process for generations.
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