OCTOBER 2024
Actions on our screens
MCDONALD’S SURPRISES WITH NEW CAMPAIGN IN CALLAO CITY LIGHTS
With the arrival of Halloween, McDonald’s is using scare and humour to promote its MyMcDonald’s app on the outdoor screens of Cines Callao. A 3D piece that lets us intuit the presence of a person on screen, in reality a McDonald’s salesman, who finally appears by surprise with the intention of scaring the audience. This Halloween let yourself be scared by all the advantages of MyMcDonald’s’, says the campaign.
Other events in Callao City Lights
CINES CALLAO HOSTS THE 2026 BAZAAR WOMEN OF THE YEAR AWARDS
OCTOBER 2026EVENTS IN OUR SPACE CINES CALLAO HOSTS THE 2026 BAZAAR WOMEN OF THE YEAR AWARDSFor the fifth consecutive year, we hosted a new edition of the Bazaar Women of the Year Awards, a global...
CINES CALLAO, THE SET OF “MASTERCHEF CELEBRITY LEGENDS”
OCTOBER 2026CCL IN MEDIA CINES CALLAO, THE SET OF “MASTERCHEF CELEBRITY LEGENDS”Once again—this time coinciding with its centennial—the Cines Callao building served as the setting for TVE’s...
TELEMADRID COVERED OUR TRIBUTE TO THE XENON NIGHTCLUB
OCTOBER 2026EVENTS IN OUR SPACE TELEMADRID COVERED OUR TRIBUTE TO THE XENON NIGHTCLUB Once again, Telemadrid attended one of the events held to celebrate the 100th anniversary of Cines Callao. On...
Other actions in Callao City Lights
THE NEW GTA IS PLAYED IN CALLAO CITY LIGHTS
NOVEMBER 2026 ACTIONS ON OUR SCREENSTHE NEW GTA IS PLAYED IN CALLAO CITY LIGHTSRockstar Games has announced on the outdoor screens at Cines Callao the arrival of Grand Theft Auto VI, the latest...
NATURGY PROMOTES ITS REPAIR SERVICE AT CALLAO CITY LIGHTS
NOVEMBER 2026 ACTIONS ON OUR SCREENSNATURGY PROMOTES ITS REPAIR SERVICE AT CALLAO CITY LIGHTS“The next step in energy isn’t a tariff. It’s a conversation” and “Things get sorted by talking”. This is...
DISNEY+ BRINGS ‘THE DIVORCED EMPRESS’ TO THE SCREENS OF CIRCUITO GRAN VÍA
NOVEMBER 2026Actions on our screens DISNEY+ BRINGS ‘THE DIVORCED EMPRESS’ TO THE SCREENS OF CIRCUITO GRAN VÍA“Your ex is better Callao”. Disney+ uses humour to announce the premiere of its new...