Callao City Lights https://callaocitylights.es/en/ Venue for Events, Large Scale Outdoor Digital Advertising and Cinema Theatre in the most visited square in Spain. Thu, 03 Sep 2026 11:56:02 +0000 en-US hourly 1 https://callaocitylights.es/wp-content/uploads/2020/07/cropped-icono-callaocitylights-32x32.png Callao City Lights https://callaocitylights.es/en/ 32 32 MCDONALD’S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTS https://callaocitylights.es/en/advertising-screens/mcdonalds-unveils-its-new-big-arch-with-a-3d-display-at-callao-city-lights/ Thu, 03 Sep 2026 10:18:28 +0000 https://callaocitylights.es/?p=30545 La entrada MCDONALD’S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTS se publicó primero en Callao City Lights.

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SEPTEMBER 2026

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MCDONALD’S UNVEILS ITS NEW BIG ARCH WITH A 3D DISPLAY AT CALLAO CITY LIGHTS

McDonald’s has once again chosen our screens, this time to announce the launch of its new Big Arch, designed for those who are really craving the brand’s flavour. A 3D campaign featuring the new burger, which seems to pop out of the screens, and which ends with a specific nod to the city: ‘Madrid is best enjoyed on a full stomach’.

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]]> EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA https://callaocitylights.es/en/advertising-screens/el-corte-ingles-beauty-presents-la-casa-de-la-belleza-at-circuito-gran-via/ Wed, 02 Sep 2026 13:00:00 +0000 https://callaocitylights.es/?p=30528 La entrada EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA se publicó primero en Callao City Lights.

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SEPTEMBER 2026

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EL CORTE INGLÉS BEAUTY PRESENTS ‘LA CASA DE LA BELLEZA’ AT CIRCUITO GRAN VÍA

There is a place where all beauty comes together. El Corte Inglés Beauty is launching a campaign across the 15 screens of the Circuito Gran Vía to showcase La Casa de la Belleza, the place to find everything you need for personal care, cosmetics and perfumery. The advert features Magui Corceiro, Ángela Molina, Rocío Crusset and Rubén Cortada, the brand’s ambassadors.

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]]> RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍA https://callaocitylights.es/en/advertising-screens/ray-ban-presents-its-scuderia-ferrari-collection-at-circuito-gran-via/ Tue, 01 Sep 2026 11:41:51 +0000 https://callaocitylights.es/?p=30508 La entrada RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍA se publicó primero en Callao City Lights.

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SEPTEMBER 2026

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RAY-BAN PRESENTS ITS SCUDERIA FERRARI COLLECTION AT CIRCUITO GRAN VÍA

Ray-Ban is once again turning to our screens, this time to showcase its Scuderia Ferrari collection. With the Madrid F1 Grand Prix just around the corner, the Italian brand is revealing the details of its new range of sunglasses, featuring Ferrari drivers Charles Leclerc and Lewis Hamilton.

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]]> CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO https://callaocitylights.es/en/advertising-screens/circuito-gran-via-showcase-for-the-new-image-of-coca-cola-zero/ Mon, 31 Aug 2026 12:17:03 +0000 https://callaocitylights.es/?p=30466 La entrada CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO se publicó primero en Callao City Lights.

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SEPTEMBER 2026

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CIRCUITO GRAN VÍA SHOWCASE FOR THE NEW IMAGE OF COCA-COLA ZERO

‘Welcome to our best era yet’. Coca-Cola Zero is launching a campaign across the 15 screens of the Circuito Gran Vía to publicise its rebranding. The advert features a 3D-style visual, taking viewers on a journey through the evolution of the brand’s image, guided by content creator Fabiana Sevillano.

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]]> LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONS https://callaocitylights.es/en/advertising-screens/lope-de-vegas-screens-join-in-the-urkupina-celebrations/ Mon, 24 Aug 2026 11:35:53 +0000 https://callaocitylights.es/?p=30445 La entrada LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONS se publicó primero en Callao City Lights.

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AUGUST 2026

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LOPE DE VEGA’S SCREENS JOIN IN THE URKUPIÑA CELEBRATIONS

The screens at the Lope de Vega Theatre served as a showcase for the celebrations honouring the Bolivian Virgin of Urkupiña. A festival right on Madrid’s Gran Vía, featuring 5,000 Bolivian dancers and delegations from across Spain and Europe, which transformed the landscape of central Madrid for a few hours.

With nearly two decades of history in our city, the Urkupiña festival has become a meeting place for the Bolivian community living in Spain. The event was organised by the Federation for the Integration of Bolivian Cultural Associations in Madrid (FIACBOL), the ACOBE Foundation and the Bolivian Embassy in Spain.

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]]> CALLAO CITY LIGHTS, CAIXABANK’S XPERIENCE SHOWCASE https://callaocitylights.es/en/advertising-screens/callao-city-lights-caixabanks-xperience-showcase/ Tue, 18 Aug 2026 07:46:55 +0000 https://callaocitylights.es/?p=30427 La entrada CALLAO CITY LIGHTS, CAIXABANK’S XPERIENCE SHOWCASE se publicó primero en Callao City Lights.

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AUGUST 2026

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CALLAO CITY LIGHTS, CAIXABANK’S XPERIENCE SHOWCASE

CaixaBank has chosen our screens to promote Xperience, its loyalty programme and content platform. This campaign is taking Madrid by storm, inviting customers to discover the various experiences, discounts, prize draws and exclusive benefits in music, culture, sport and gastronomy available to them as customers of the bank.

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]]> DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS https://callaocitylights.es/en/advertising-screens/diomande-makes-its-debut-with-new-balance-at-callao-city-lights/ Wed, 12 Aug 2026 10:41:58 +0000 https://callaocitylights.es/?p=30409 La entrada DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS se publicó primero en Callao City Lights.

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AUGUST 2026

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DIOMANDE MAKES ITS DEBUT WITH NEW BALANCE AT CALLAO CITY LIGHTS

‘Global talent. Global stage. Global impact’. This is the slogan of the campaign that New Balance has launched on the outdoor screens at Cines Callao to announce Yan Diomande’s debut as an ambassador for the American sports footwear and apparel brand. The advert shows the Ivorian footballer, who has recently signed for Real Madrid, with a pair of New Balance boots slung over his shoulder.

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]]> OZUNA PREMIERES ‘ZIZI’ WITH OMAR COURTZ ON THE SCREENS AT CALLAO CITY LIGHTS https://callaocitylights.es/en/advertising-screens/ozuna-premieres-zizi-with-omar-courtz-on-the-screens-at-callao-city-lights/ Fri, 07 Aug 2026 11:45:44 +0000 https://callaocitylights.es/?p=30393 La entrada OZUNA PREMIERES ‘ZIZI’ WITH OMAR COURTZ ON THE SCREENS AT CALLAO CITY LIGHTS se publicó primero en Callao City Lights.

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AUGUST 2026

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OZUNA PREMIERES ‘ZIZI’ WITH OMAR COURTZ ON THE SCREENS AT CALLAO CITY LIGHTS

To mark the release of “ZIZI”, his new track featuring Omar Courtz, Ozuna has chosen the screens at Callao City Lights to showcase his new song in the heart of Madrid. A high-impact launch that transforms the Plaza del Callao into the perfect stage for connecting with thousands of people every day.

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]]> TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARY https://callaocitylights.es/en/corporate-events/telemadrid-covering-the-pre-events-for-our-summer-film-festival-organised-to-mark-the-centenary/ Mon, 27 Jul 2026 10:13:22 +0000 https://callaocitylights.es/?p=30315 La entrada TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARY se publicó primero en Callao City Lights.

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JULY 2026

CCL IN MEDIA

 

TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARY

A cinema afternoon in the centre of Madrid! To mark our centenary, on 22 July we transformed the Plaza del Callao into a spectacular open-air cinema, where attendees were able to watch one of cinema’s greatest hits – *Back to the Future* – on the main outdoor screen at Cines Callao. This free event, with limited capacity, was organised to thank the people of Madrid for their warm support over the years; and Telemadrid covered it extensively on its programme ‘Madrid Directo’.

To mark our centenary, the ‘Madrid Directo’ team, accompanied by Fran López-Gallego, director of Cines Callao, took a tour of some of the most iconic corners of this century-old building, uncovering the history, interesting facts and legacy of one of Madrid’s great cinema landmarks.

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]]> SORIA PROMOTES ITSELF AS A DESTINATION FOR WATCHING THE ECLIPSE AT CALLAO CITY LIGHTS https://callaocitylights.es/en/advertising-screens/soria-promotes-itself-as-a-destination-for-watching-the-eclipse-at-callao-city-lights/ Mon, 27 Jul 2026 09:51:54 +0000 https://callaocitylights.es/?p=30320 La entrada SORIA PROMOTES ITSELF AS A DESTINATION FOR WATCHING THE ECLIPSE AT CALLAO CITY LIGHTS se publicó primero en Callao City Lights.

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JULY 2026

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SORIA PROMOTES ITSELF AS A DESTINATION FOR WATCHING THE ECLIPSE AT CALLAO CITY LIGHTS

‘Soria: a front-row seat for the eclipse’. To mark the solar eclipse on 12 August, Soria Tourism is launching a campaign on the Callao City Lights screens to position itself as a prime location from which to view the event. The advert features images of Mount Valonsadero, very close to the capital of Soria, where this spectacular astronomical phenomenon will be clearly visible.

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