Cines Callao was the venue chosen by the Letrame Group, a publishing company from Ejido specialising in self-publishing, to hold its annual awards gala which, in its third edition, took place for the first time in Madrid. A ceremony in which the best works published by Letrame in the last year were awarded in different categories. The Talent Award was also presented to the best of them all.

The gala, which was supported by the City Council of El Ejido and the presence, among others, of its mayor, Francisco Góngora, was hosted by the journalist Rocío Fuentes and the actor Salva Reina, and featured performances by the singer José Luis Jaén and the violinist Judith Mateo.

As a prelude to the event, images of the municipality of El Ejido, its beaches, landscapes, gastronomy and historical and cultural heritage were projected on our outdoor screens. In addition, the guests who attended the event were able to pose at the photocall outside our cinemas. For their part, the winners received their trophies in the ambigú, where a bag with merchandising material was also given to the guests.