FEBRUARY 2024
Actions on our screens
XIAOMI RELEASES ITS MOST PREMIUM SMARTWATCH ON CIRCUITO GRAN VÍA
The Chinese technology company launches a 3D campaign in Gran Vía Circuit to present Xiaomi 14 Ultra, its most premium smartphone. A terminal with an impressive camera that the firm has developed with the collaboration of Leica. Under the slogan ‘A lens of legend’, the piece is starring the mobile terminal that appears suspended in the air and rotates on itself accompanied by a group of coloured spheres.
Other events in Callao City Lights
MEDIASET AND MEDRIAPRO CHOOSE CINES CALLAO FOR THE PREMIERE OF ‘AÍDA Y VUELTA’
FEBRUARY 2025EVENTS IN OUR SPACE MEDIASET AND MEDRIAPRO CHOOSE CINES CALLAO FOR THE PREMIERE OF ‘AÍDA Y VUELTA’A large crowd and many celebrities attended the premiere of “Aída y vuelta”, the sequel...
HUDA BEAUTY TRANSFORMS CINES CALLAO INTO AN EXCLUSIVE 1920S CABARET
JANUARY 2026EVENTS IN OUR SPACE HUDA BEAUTY TRANSFORMS CINES CALLAO INTO AN EXCLUSIVE 1920S CABARETThe cosmetics firm Huda Beauty chose Madrid's Cines Callao cinema to present Easy Bake Pressed...
CALLAO CITY LIGHTS, SETTING FOR THE OVEROPTION EXPERIENCE
DECEMBER 2025EVENTS IN OUR SPACECALLAO CITY LIGHTS, SETTING FOR THE OVEROPTION EXPERIENCEOur venue was chosen to host the Overoption Experience, an exclusive event for creators, marketers and...
Other actions in Callao City Lights
NISSAN WARMING UP ENGINES AT THE GRAN VÍA CIRCUIT
MARCH 2026Actions on our screensNISSAN WARMING UP ENGINES AT THE GRAN VÍA CIRCUIT New Nissan campaign on the screens of Circuito Gran Vía. This time to remind viewers of its participation in the...
L’ORÉAL PARIS SHOWCASES THE “GLASS SKIN” EFFECT WITH A SPECIAL EVENT AT CALLAO CITY LIGHTS
MARCH 2026Actions on our screensL'ORÉAL PARIS SHOWCASES THE “GLASS SKIN” EFFECT WITH A SPECIAL EVENT AT CALLAO CITY LIGHTSSpecial event by L'Oréal Paris at Callao City Lights to promote the new...
BYD SURPRISES IN CALLAO CITY LIGHTS WITH A 3D DISPLAY OF ITS NEW PLUG-IN HYBRID
DECEMBER 2025Actions on our screens BYD SURPRISES IN CALLAO CITY LIGHTS WITH A 3D DISPLAY OF ITS NEW PLUG-IN HYBRIDBYD has chosen the heart of Madrid as the setting to announce its new launch in...