MARCH 2026
Actions on our screens
NESTEA BRINGS A FLOOD OF BERRIES TO PLAZA DEL CALLAO
To mark the launch of its new red berry flavour, Nestea is launching a new campaign on the screens at Callao City Lights. It’s a colourful display in which the soft drink can emerges from a basket full of red berries, creating a spectacular 3D effect.
The campaign was complemented by a product sampling event at the Samplia store in Plaza del Callao. Upon showing the QR code from the Samplia app for this promotion, customers received a free can of Nestea Red Berries and also had the chance to win a surprise prize from a prize pool (T-shirts, tote bags, etc.).
Other events in Callao City Lights
ATLASSIAN WILLIAMS F1 TEAM TURNS CALLAO INTO ITS FAN ZONE FOR THE MADRID F1 GRAND PRIX
SEPTEMBER 2026360º EVENTSATLASSIAN WILLIAMS F1 TEAM TURNS CALLAO INTO ITS FAN ZONE FOR THE MADRID F1 GRAND PRIXFormula 1 has returned to Madrid, and the Atlassian Williams F1 Team has chosen Callao...
CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONE
SEPTEMBER 2026Actions on our screens CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONEThe Formula 1 Grand Prix in Madrid is warming up in the city centre. The Williams team has...
TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARY
JULY 2026CCL IN MEDIA TELEMADRID, COVERING THE PRE-EVENTS FOR OUR SUMMER FILM FESTIVAL, ORGANISED TO MARK THE CENTENARYA cinema afternoon in the centre of Madrid! To mark our centenary, on 22 July...
Other actions in Callao City Lights
ATLASSIAN WILLIAMS F1 TEAM TURNS CALLAO INTO ITS FAN ZONE FOR THE MADRID F1 GRAND PRIX
SEPTEMBER 2026360º EVENTSATLASSIAN WILLIAMS F1 TEAM TURNS CALLAO INTO ITS FAN ZONE FOR THE MADRID F1 GRAND PRIXFormula 1 has returned to Madrid, and the Atlassian Williams F1 Team has chosen Callao...
CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONE
SEPTEMBER 2026Actions on our screens CARLOS SAINZ SETS CALLAO ALIGHT AT THE OPENING OF THE WILLIAMS FAN ZONEThe Formula 1 Grand Prix in Madrid is warming up in the city centre. The Williams team has...
WILLIAMS, MAIN CHARACTER AT CALLAO CITY LIGHTS
SEPTEMBER 2026Actions on our screens WILLIAMS, MAIN CHARACTER AT CALLAO CITY LIGHTSFormula 1 is back in Madrid! To mark the Grand Prix taking place in the city this weekend, the Williams team is...